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TechnologyGoogle Analytics Migration from GA3 to GA4: Unlocking the Power of Data (The Complete Guide)Google Analytics has long been the go-to tool for website and app owners to gain insights into user behavior, measure marketing efforts, and make data-driven...6 min read
TechnologyHow AI Has Changed the CX of Tech CompaniesEver thought about how often you interact with tech companies in your day-to-day life? If you’re like most folks, you probably spend your entire day...7 min read
TechnologyOvercoming CX Blind Spots in Tech CompaniesTechnology plays an essential role in how today’s businesses interact with their customers. From online shopping to customer support chatbots, tech companies are constantly striving...8 min read
TechnologyOvercoming EX Blind Spots in Tech CompaniesWe always hear about tech companies being amazing places to work at, but do they have blind spots? Of course – no company is perfect,...6 min read
TechnologyAnalyzing the EX in Tech CompaniesAmidst all the tech layoffs we’ve experienced, people are continuing to focus on the employee experience in tech. Folks who have worked at FAANG companies...7 min read
TechnologyHow AI Has Changed the EX of Tech CompaniesArtificial Intelligence (AI) is nothing new — it has revolutionized many aspects of our lives, from the way we shop to the way we experience...5 min read
TechnologyEnhance Learner Experience with TechnologyWith all the technology that’s available, students have more opportunities to learn than ever. But how exactly do you enhance learner experience using technology? If...6 min read
TechnologyHow To Use Tech To Delight Your GuestsIt’s 2022, and it’s time for hotels to step it up. Gone are the days of making your guests wait in line to fill out...4 min read
TechnologyKnow Better, Do Better: Top 10 Women in TechWomen aren’t new to business—they’ve been fighting for their place since the 18th century and haven’t looked back—but there are many industries that are still...5 min read
TechnologyGreat Techspectations: Making Technology Do It All So We Don’t Have ToIf you had a hammer, would you: (a) Hammer in the morning, hammer in the evening, all over this land (b) Expect the hammer to...5 min read
TechnologyUsing Technology to Improve CX—Without Losing the Human TouchIn the world of customer experience, a neutral interaction is worth as little as a negative one. Companies are trying every trick in the book...5 min read
TechnologyHow Has Technology Affected Social Interaction?It’s no surprise that the world is becoming increasingly digital, but the current pace of digitization is astonishing. From AI chatbots to dating apps, tech...2 min read
TechnologyWhy banks should ride the technology wave to provide a better customer experienceToday is the first day of the Consumer Electronics Show (CES) in Las Vegas, Nevada and I’m excited to see all of the latest gadgets...4 min read
TechnologyCommunity Banks Forced to Re-evaluate Technology’s Role in Serving CustomersDuring the 2016 FDIC Community Banking Conference, Strategies for Long-Term Success, a community bank executive delivered an eye-opening report: Her own institution, with assets of...1 min read
TechnologyFrom Tech to Touchy-Feely: Using Online Surveys to Build RelationshipsIn the land before time, conducting surveys was primarily a data driven process. Marketing directors, human resource managers and anyone else who made a living...