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At a company forum the other day, the lecturer, when talking about customer engagement software, said to his audience that "it revolves around developing an integrated platform that helps management in sales enablement to deliver a better customer experience." Someone asked, "I'm confused; how does it help me do that?"…

What is customer experience management software? Customer experience management software (CXS) is an integrated cloud-centric solution that takes the strategies through all the crucial touchpoints in the customer journey from a central team workspace. Successful marketers know that sometimes even the smallest disruptions can impact the overall customer experience—that's why it's…

Customer Engagement Software vs. CRM

Customer Experience Software: The Best CX Platforms on the Market Today