social phenomena Archives - Sogolytics Blog

Results for : social phenomena

There was a time when "corporate social responsibility" was seen as just some abstract jargon. That time has passed. Today's consumers expect brands to act for the good of society. Multiple studies show over 70% of consumers want to know that the brands they choose are supporting the causes they…

A quiz (sometimes called a pop quiz) is the informal cousin of the more scientific personality test, and sometimes the two may overlap. Generally, a quiz is an unscheduled or unannounced online short test claiming to give you a unique personality insight. The dividing line between the two is confusing…

Vaccines are rolling out, guidelines are being revisited, and something like "normal" seeems like it might be headed our way. I have been thinking about what life will look like in this new normal, and as a follow-up to my last blog about a post-COVID-19 professional world, what will the…

Your Consumers Care About Social Responsibility. Do You?

Why We’re Obsessed: Myers-Briggs to BuzzFeed Personality Quizzes

Social Interactions in the Post-COVID-19 World