strategic planning Archives

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"Data-driven business" is no longer an aspirational buzzword but a widespread reality, and the results are beyond anyone's expectations. Customer acquisition and retention are at the forefront of company strategies to meet stakeholders' expectations and objectives - and implementing data-led strategies can make the difference between wasted efforts and improved…

Having a holistic view of the customer in customer experience is essential for creating meaningful and effective interactions, building lasting relationships, and ultimately driving business success. It aligns business strategies with customer needs and helps organizations adapt and thrive in a rapidly changing market. It’s no wonder CX continues to…

Sogolytics · Fix It Forward: A Failproof Improvement Plan | Sogolytics BlogCast Do you know how happy I am that you're finally reading this blog post? It feels like I've been waiting on this forever. In full disclosure, it's not your fault. You couldn't have read this post before because…

How often do you check in with your employees? Do you have your finger on the employee pulse? While employee experience is often seen as a top HR priority, only 33% of employees truly feel engaged at work. The outcome is often high employee turnover, leading to another top HR…

February is stuffed full of cute graphics, sweet treats, and nudges to show those you care about how big of a deal they are. In other words, February is the perfect time to talk about engagement planning. No, this isn't going to be about rings and things, but it's still…

What is Customer Retention? Losing clients is costly. It far outweighs the expense of earning new ones by up to twenty-five times. Therefore, it pays handsomely to hold on to customers that are faithful over a long time. The opposite of customer retention is customer churn, where businesses keep losing…

Why (Truly) Data-Driven Businesses Are Winning

How Leadership Can Foster a Holistic View of CX

Fix It Forward: A Failproof Improvement Plan

Rethinking Employee Engagement: How to Fix What’s Broken

Engagement Planning (And You Should, Too!)

Why Customer Retention is a Crucial Part of Company Strategy