{"id":133,"date":"2012-06-01T05:20:18","date_gmt":"2012-06-01T09:20:18","guid":{"rendered":"http:\/\/www.sogolytics.com\/blog\/?p=133"},"modified":"2022-12-05T04:52:37","modified_gmt":"2022-12-05T09:52:37","slug":"understanding-survey-results","status":"publish","type":"post","link":"https:\/\/www.sogolytics.com\/blog\/understanding-survey-results\/","title":{"rendered":"Understanding Survey Results"},"content":{"rendered":"

\"Understanding<\/a>Understanding survey data and results is one of the most important steps in the survey process. But before you even begin your analysis, you must have a sufficient number of responses to ensure meaningful statistics. You may realize from the responses to demographic questions that you\u2019re not reaching your desired population.<\/p>\n

As you create each survey, it\u2019s important to spend time thinking about the exact identity of your target audience. Another thing to remember is that your survey results will only be as good as the questions you ask. If your questions are weakly worded and constructed, you will likely find that your data is not very useful.<\/p>\n

Open-ended questions will provide you with some of the most valuable feedback. But keep in mind that you will need a large number of responses to magnify trends; one or two comments likely do not reflect the majority opinion of your respondents.<\/p>\n","protected":false},"excerpt":{"rendered":"

Understanding survey data and results is one of the most important steps in the survey process. But before you even begin your analysis, you must have a sufficient number of responses to ensure meaningful statistics. You may realize from the responses to demographic questions that you\u2019re not reaching your desired population. As you create each survey, it\u2019s important to spend time thinking about the exact identity of your target audience. Another thing to remember is that your survey results will only be as good as the questions you ask. If your questions are weakly worded and constructed, you will likely find that your data is not very useful. Open-ended questions will provide you with some of the most valuable feedback. But keep in mind that you will need a large number of responses to magnify trends; one or two comments likely do not reflect the majority opinion of your respondents.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[75],"tags":[39,60,221,67],"yoast_head":"\nUnderstanding Survey Results - Sogolytics Blog<\/title>\n<meta name=\"description\" content=\"Remember that your survey results will only be as good as the questions you ask. Interpreting the results becomes the next crucial step in the process.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sogolytics.com\/blog\/understanding-survey-results\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Understanding Survey Results - Sogolytics Blog\" \/>\n<meta property=\"og:description\" content=\"Remember that your survey results will only be as good as the questions you ask. Interpreting the results becomes the next crucial step in the process.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sogolytics.com\/blog\/understanding-survey-results\/\" \/>\n<meta property=\"og:site_name\" content=\"Sogolytics Blog\" \/>\n<meta property=\"article:published_time\" content=\"2012-06-01T09:20:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-05T09:52:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2012\/06\/021.jpg\" \/>\n<meta name=\"author\" content=\"Sogolytics\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/understanding-survey-results\/\",\"url\":\"https:\/\/www.sogolytics.com\/blog\/understanding-survey-results\/\",\"name\":\"Understanding Survey Results - Sogolytics Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#website\"},\"datePublished\":\"2012-06-01T09:20:18+00:00\",\"dateModified\":\"2022-12-05T09:52:37+00:00\",\"author\":{\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#\/schema\/person\/220b52768457c022bd0528dd504eeb4b\"},\"description\":\"Remember that your survey results will only be as good as the questions you ask. Interpreting the results becomes the next crucial step in the process.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.sogolytics.com\/blog\/understanding-survey-results\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.sogolytics.com\/blog\/understanding-survey-results\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/understanding-survey-results\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Understanding Survey Results\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#website\",\"url\":\"https:\/\/www.sogolytics.com\/blog\/\",\"name\":\"Sogolytics Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.sogolytics.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#\/schema\/person\/220b52768457c022bd0528dd504eeb4b\",\"name\":\"Sogolytics\",\"url\":\"https:\/\/www.sogolytics.com\/blog\/author\/sogoblogs\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Understanding Survey Results - Sogolytics Blog","description":"Remember that your survey results will only be as good as the questions you ask. Interpreting the results becomes the next crucial step in the process.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.sogolytics.com\/blog\/understanding-survey-results\/","og_locale":"en_US","og_type":"article","og_title":"Understanding Survey Results - Sogolytics Blog","og_description":"Remember that your survey results will only be as good as the questions you ask. Interpreting the results becomes the next crucial step in the process.","og_url":"https:\/\/www.sogolytics.com\/blog\/understanding-survey-results\/","og_site_name":"Sogolytics Blog","article_published_time":"2012-06-01T09:20:18+00:00","article_modified_time":"2022-12-05T09:52:37+00:00","og_image":[{"url":"https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2012\/06\/021.jpg"}],"author":"Sogolytics","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.sogolytics.com\/blog\/understanding-survey-results\/","url":"https:\/\/www.sogolytics.com\/blog\/understanding-survey-results\/","name":"Understanding Survey Results - Sogolytics Blog","isPartOf":{"@id":"https:\/\/www.sogolytics.com\/blog\/#website"},"datePublished":"2012-06-01T09:20:18+00:00","dateModified":"2022-12-05T09:52:37+00:00","author":{"@id":"https:\/\/www.sogolytics.com\/blog\/#\/schema\/person\/220b52768457c022bd0528dd504eeb4b"},"description":"Remember that your survey results will only be as good as the questions you ask. Interpreting the results becomes the next crucial step in the process.","breadcrumb":{"@id":"https:\/\/www.sogolytics.com\/blog\/understanding-survey-results\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.sogolytics.com\/blog\/understanding-survey-results\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.sogolytics.com\/blog\/understanding-survey-results\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Understanding Survey Results"}]},{"@type":"WebSite","@id":"https:\/\/www.sogolytics.com\/blog\/#website","url":"https:\/\/www.sogolytics.com\/blog\/","name":"Sogolytics Blog","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sogolytics.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.sogolytics.com\/blog\/#\/schema\/person\/220b52768457c022bd0528dd504eeb4b","name":"Sogolytics","url":"https:\/\/www.sogolytics.com\/blog\/author\/sogoblogs\/"}]}},"_links":{"self":[{"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/posts\/133"}],"collection":[{"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/comments?post=133"}],"version-history":[{"count":7,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/posts\/133\/revisions"}],"predecessor-version":[{"id":55730,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/posts\/133\/revisions\/55730"}],"wp:attachment":[{"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/media?parent=133"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/categories?post=133"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/tags?post=133"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}