{"id":4054,"date":"2017-11-28T16:16:15","date_gmt":"2017-11-28T21:16:15","guid":{"rendered":"https:\/\/www.sogolytics.com\/blog\/?p=4054"},"modified":"2026-04-28T03:59:20","modified_gmt":"2026-04-28T07:59:20","slug":"create-delightful-experiences","status":"publish","type":"post","link":"https:\/\/www.sogolytics.com\/blog\/create-delightful-experiences\/","title":{"rendered":"Do you create delightful experiences for your customers?"},"content":{"rendered":"

In the drive to create delightful experiences and exceed customer expectations, companies begin to believe their own hype \u2013 in fact, 89% of customer service managers believe they are \u201cexceeding customers\u2019 expectations\u201d. Yet 84% of customers interviewed didn\u2019t agree.<\/span><\/p>\n

<\/div>\n

<\/p>\n

While it\u2019s a tried-and-true measurement, judging satisfaction with individual interactions is not a good way to predict overall satisfaction. In fact, high customer satisfaction doesn\u2019t guarantee loyalty. The representative the customer spoke with may have indeed rated a 5 on the CSAT scale, but going around and around on the automated system, waiting on hold, answering questions multiple times made the experience miserable. No expectations exceeded here. No loyalty gained, either. In fact, your customer might be considering an alternative \u2013 a competitor.<\/span><\/p>\n

<\/div>\nHigh customer satisfaction doesn't guarantee loyalty. <\/a><\/span>Click To Tweet<\/a><\/span>\n
<\/div>\n

How do you find out if customers are loyal or just satisfied? Sogolytics CX<\/a> includes the most important customer service metrics \u2013 NPS, CES and CSAT – so you can ask the right questions and see the bigger picture.<\/span><\/p>\n

<\/div>\n

Measuring customers impressions along their journey and comparing those to the actions they take will help you focus on the right things to keep your customers on your side.<\/span><\/p>\n

<\/div>\n

Elevate your CX game. Join us for a webinar<\/a> and learn how the Sogolytics CX platform can take your customer service management to the next level. <\/span><\/p>\n

\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

In the drive to create delightful experiences and exceed customer expectations, companies begin to believe their own hype \u2013 in fact, 89% of customer service managers believe they are \u201cexceeding customers\u2019 expectations\u201d. Yet 84% of customers interviewed didn\u2019t agree.<\/p>\n","protected":false},"author":19,"featured_media":5036,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[204],"tags":[280,60,62],"yoast_head":"\nDo you create delightful experiences for your customers? - Sogolytics Blog<\/title>\n<meta name=\"description\" content=\"Do you create delightful experiences and exceed customer expectations? Find out how Sogolytics CX can take your customer service to the next level.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sogolytics.com\/blog\/create-delightful-experiences\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Do you create delightful experiences for your customers? - Sogolytics Blog\" \/>\n<meta property=\"og:description\" content=\"Do you create delightful experiences and exceed customer expectations? Find out how Sogolytics CX can take your customer service to the next level.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sogolytics.com\/blog\/create-delightful-experiences\/\" \/>\n<meta property=\"og:site_name\" content=\"Sogolytics Blog\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-28T21:16:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-28T07:59:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2018\/12\/cust-4.png\" \/>\n\t<meta property=\"og:image:width\" content=\"487\" \/>\n\t<meta property=\"og:image:height\" content=\"714\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Ann Heatherington\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/create-delightful-experiences\/\",\"url\":\"https:\/\/www.sogolytics.com\/blog\/create-delightful-experiences\/\",\"name\":\"Do you create delightful experiences for your customers? - Sogolytics Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#website\"},\"datePublished\":\"2017-11-28T21:16:15+00:00\",\"dateModified\":\"2026-04-28T07:59:20+00:00\",\"author\":{\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#\/schema\/person\/a56d386384e2cf7f081b1eaa3d7b6628\"},\"description\":\"Do you create delightful experiences and exceed customer expectations? Find out how Sogolytics CX can take your customer service to the next level.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.sogolytics.com\/blog\/create-delightful-experiences\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.sogolytics.com\/blog\/create-delightful-experiences\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/create-delightful-experiences\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Do you create delightful experiences for your customers?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#website\",\"url\":\"https:\/\/www.sogolytics.com\/blog\/\",\"name\":\"Sogolytics Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.sogolytics.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#\/schema\/person\/a56d386384e2cf7f081b1eaa3d7b6628\",\"name\":\"Ann Heatherington\",\"description\":\"Wanna debate why the Oxford comma is\/isn't redundant? No? Well, when you do, Ann is ready. Her fave things: Words. Traveling. Any beach. Rescue animals. Our planet. House music. Pittsburgh Steelers. Being right.\",\"url\":\"https:\/\/www.sogolytics.com\/blog\/author\/aheatherington\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Do you create delightful experiences for your customers? - Sogolytics Blog","description":"Do you create delightful experiences and exceed customer expectations? Find out how Sogolytics CX can take your customer service to the next level.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.sogolytics.com\/blog\/create-delightful-experiences\/","og_locale":"en_US","og_type":"article","og_title":"Do you create delightful experiences for your customers? - Sogolytics Blog","og_description":"Do you create delightful experiences and exceed customer expectations? Find out how Sogolytics CX can take your customer service to the next level.","og_url":"https:\/\/www.sogolytics.com\/blog\/create-delightful-experiences\/","og_site_name":"Sogolytics Blog","article_published_time":"2017-11-28T21:16:15+00:00","article_modified_time":"2026-04-28T07:59:20+00:00","og_image":[{"width":487,"height":714,"url":"https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2018\/12\/cust-4.png","type":"image\/png"}],"author":"Ann Heatherington","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.sogolytics.com\/blog\/create-delightful-experiences\/","url":"https:\/\/www.sogolytics.com\/blog\/create-delightful-experiences\/","name":"Do you create delightful experiences for your customers? - Sogolytics Blog","isPartOf":{"@id":"https:\/\/www.sogolytics.com\/blog\/#website"},"datePublished":"2017-11-28T21:16:15+00:00","dateModified":"2026-04-28T07:59:20+00:00","author":{"@id":"https:\/\/www.sogolytics.com\/blog\/#\/schema\/person\/a56d386384e2cf7f081b1eaa3d7b6628"},"description":"Do you create delightful experiences and exceed customer expectations? Find out how Sogolytics CX can take your customer service to the next level.","breadcrumb":{"@id":"https:\/\/www.sogolytics.com\/blog\/create-delightful-experiences\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.sogolytics.com\/blog\/create-delightful-experiences\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.sogolytics.com\/blog\/create-delightful-experiences\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Do you create delightful experiences for your customers?"}]},{"@type":"WebSite","@id":"https:\/\/www.sogolytics.com\/blog\/#website","url":"https:\/\/www.sogolytics.com\/blog\/","name":"Sogolytics Blog","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sogolytics.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.sogolytics.com\/blog\/#\/schema\/person\/a56d386384e2cf7f081b1eaa3d7b6628","name":"Ann Heatherington","description":"Wanna debate why the Oxford comma is\/isn't redundant? No? Well, when you do, Ann is ready. Her fave things: Words. Traveling. Any beach. Rescue animals. Our planet. House music. Pittsburgh Steelers. Being right.","url":"https:\/\/www.sogolytics.com\/blog\/author\/aheatherington\/"}]}},"_links":{"self":[{"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/posts\/4054"}],"collection":[{"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/comments?post=4054"}],"version-history":[{"count":9,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/posts\/4054\/revisions"}],"predecessor-version":[{"id":66658,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/posts\/4054\/revisions\/66658"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/media\/5036"}],"wp:attachment":[{"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/media?parent=4054"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/categories?post=4054"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/tags?post=4054"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}