{"id":4060,"date":"2017-11-30T01:00:54","date_gmt":"2017-11-30T06:00:54","guid":{"rendered":"https:\/\/www.sogolytics.com\/blog\/?p=4060"},"modified":"2019-09-20T04:20:10","modified_gmt":"2019-09-20T08:20:10","slug":"build-a-better-survey-summary","status":"publish","type":"post","link":"https:\/\/www.sogolytics.com\/blog\/build-a-better-survey-summary\/","title":{"rendered":"Everything you need to build a better survey"},"content":{"rendered":"<p><span style=\"font-weight: 400\">Sogolytics is packed with design features and question types, but building a better survey comes down to which you use and how you use them. Bells and whistles won&#8217;t hold participants\u2019 attention, but a thoughtfully designed survey can dramatically raise response rates.<\/span><!--more--><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Sogolytics&#8217;s \u201cBuild a Better Survey\u201d series takes you step by step and point by point through the elements of a stellar survey and how to make yours shine. Whether you have run surveys before, are designing one right now, or are just thinking about it, these tips and best practices will help you position your next survey for success.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><span style=\"font-weight: 400\">The <\/span><a href=\"https:\/\/www.sogolytics.com\/blog\/build-a-better-survey-part-1-proper-planning\/\"><span style=\"font-weight: 400\">first article<\/span><\/a><span style=\"font-weight: 400\"> in the Build a Better Survey series will teach you how to set goals and plan for the results you want. Then in <\/span><a href=\"https:\/\/www.sogolytics.com\/blog\/build-a-better-survey-part-ii-can-i-ask-you-a-question\/\"><span style=\"font-weight: 400\">Part 2<\/span><\/a><span style=\"font-weight: 400\">, explore how to craft the questions that will yield actionable data. <\/span><a href=\"https:\/\/www.sogolytics.com\/blog\/build-a-better-survey-part-iii-get-engaged\/\"><span style=\"font-weight: 400\">Part 3<\/span><\/a><span style=\"font-weight: 400\"> reviews in detail the design features and engaging question types that will take your survey from basic to beautiful. Finally, in <a href=\"https:\/\/www.sogolytics.com\/blog\/build-a-better-survey-part-iv-check-yourself\/\">Part 4<\/a>, review some of the common mistakes that can affect the quality of your data, the quantity of your responses, and make you question your results.<\/span><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Remember, every survey is a way to cultivate your relationship with your audience and deepen their bond with your organization, company and\/or brand. The choices you make in planning and designing your survey can have a real impact &#8211; whether positive or negative &#8211; on your reputation. Simply by respecting people&#8217;s time, asking only relevant questions, making the process easy and logical, and incorporating engaging visuals and question types, you will build stronger bonds with your audience. Your survey participants recognize the care and effort you put into connecting with them, they appreciate that you value their opinions. When improvements and changes happen as a result of their feedback, let them know. Seeing their thoughts become your actions will engender tons of trust and goodwill.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><span style=\"font-weight: 400\">Make better business decisions by making better surveys. <\/span><a href=\"https:\/\/www.sogolytics.com\/\"><span style=\"font-weight: 400\">Sogolytics<\/span><\/a><span style=\"font-weight: 400\"> is here to help. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sogolytics is packed with design features and question types, but building a better survey comes down to which you use and how you use them. Bells and whistles won&#8217;t hold participants\u2019 attention, but a thoughtfully designed survey can dramatically raise response rates.<\/p>\n","protected":false},"author":19,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[256,60,225,260],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.7.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Everything you need to build a better survey - Sogolytics Blog<\/title>\n<meta name=\"description\" content=\"This series, build a better survey, breaks down four key steps to every great survey: planning, crafting questions, engaging, and common mistakes to avoid.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sogolytics.com\/blog\/build-a-better-survey-summary\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Everything you need to build a better survey - Sogolytics Blog\" \/>\n<meta property=\"og:description\" content=\"This series, build a better survey, breaks down four key steps to every great survey: planning, crafting questions, engaging, and common mistakes to avoid.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sogolytics.com\/blog\/build-a-better-survey-summary\/\" \/>\n<meta property=\"og:site_name\" content=\"Sogolytics Blog\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-30T06:00:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-09-20T08:20:10+00:00\" \/>\n<meta name=\"author\" content=\"Ann Heatherington\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/build-a-better-survey-summary\/\",\"url\":\"https:\/\/www.sogolytics.com\/blog\/build-a-better-survey-summary\/\",\"name\":\"Everything you need to build a better survey - Sogolytics Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#website\"},\"datePublished\":\"2017-11-30T06:00:54+00:00\",\"dateModified\":\"2019-09-20T08:20:10+00:00\",\"author\":{\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#\/schema\/person\/a56d386384e2cf7f081b1eaa3d7b6628\"},\"description\":\"This series, build a better survey, breaks down four key steps to every great survey: planning, crafting questions, engaging, and common mistakes to avoid.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.sogolytics.com\/blog\/build-a-better-survey-summary\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.sogolytics.com\/blog\/build-a-better-survey-summary\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/build-a-better-survey-summary\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Everything you need to build a better survey\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#website\",\"url\":\"https:\/\/www.sogolytics.com\/blog\/\",\"name\":\"Sogolytics Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.sogolytics.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#\/schema\/person\/a56d386384e2cf7f081b1eaa3d7b6628\",\"name\":\"Ann Heatherington\",\"description\":\"Wanna debate why the Oxford comma is\/isn't redundant? 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