{"id":4306,"date":"2018-02-14T09:36:40","date_gmt":"2018-02-14T14:36:40","guid":{"rendered":"https:\/\/www.sogolytics.com\/blog\/?p=4306"},"modified":"2019-09-20T04:17:00","modified_gmt":"2019-09-20T08:17:00","slug":"engagement-in-3-simple-steps","status":"publish","type":"post","link":"https:\/\/www.sogolytics.com\/blog\/engagement-in-3-simple-steps\/","title":{"rendered":"Engagement In 3 Simple Steps"},"content":{"rendered":"<p>Sure, we talk a lot about surveys, but engagement is really a big deal. And on this special day, we make the most of both topics with a sweet double-delivery:<\/p>\n<div class=\"div-minispacer\"><\/div>\n<h2>1. Know your audience<\/h2>\n<p>Let\u2019s assume that you already know who you\u2019re connecting with. Propose to a total stranger &#8211; just like reaching out a participant group that doesn\u2019t know you &#8211; and you\u2019ll probably get the cold shoulder, at best!<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Once you\u2019ve picked the right special someone (significant other, group of employees, new customers), consider how well you really know this audience.<\/p>\n<ul>\n<li>Is this the right time?\n<p><div id=\"attachment_4310\" style=\"width: 310px\" class=\"wp-caption alignright\"><a href=\"https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2018\/02\/square-hearts-e1518617918138.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-4310\" class=\"wp-image-4310 size-medium\" src=\"https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2018\/02\/square-hearts-300x300.jpg\" alt=\"Engagement comes in different flavors...\" width=\"300\" height=\"300\"><\/a><p id=\"caption-attachment-4310\" class=\"wp-caption-text\">What excites your audience?<\/p><\/div><\/li>\n<li>Have you earned their trust?<\/li>\n<li>Is this someone who can give you the response you\u2019re looking for?<\/li>\n<\/ul>\n<h2>2. Make it special<\/h2>\n<p>Again, this depends a great deal on your audience. Does glitz and glamour and work, along with flashy incentives? Or, is this an audience that really wants to see your sensitive side, to understand your thought process and get to know you better along the way?<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Plus, how will you present yourself? Fancy style and customized invitation, or subtle text for the minimalist approach? Looks matter, especially as you make your case.<\/p>\n<ul>\n<li>What will appeal to my audience?<\/li>\n<li>How can I create the right atmosphere?<\/li>\n<li>Can I make my case in a way that encourages this special someone?<\/li>\n<\/ul>\n<h2>3. Pop the question<\/h2>\n<p>It\u2019s obvious: You can\u2019t know if you don\u2019t ask. In sports, it\u2019s why we play the game. In love, it\u2019s the risk we hope is worthwhile. In surveys, it\u2019s the thirst for insight that\u2019s only quenched by data. (Too much?)<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Not to get too dramatic, but every little bit matters. Words count. It makes a difference whether you lead with \u201cMy dearest darling\u201d or \u201cHey, you\u201d. Timing counts. If you ask while they\u2019re asleep, you\u2019re not as likely to get a response. You get the idea.<\/p>\n<ul>\n<li>What exactly will you ask, and how?<\/li>\n<li>How will you know the moment is right?<\/li>\n<li>Are you ready for the follow-up?<\/li>\n<\/ul>\n<span class='bctt-click-to-tweet'><span class='bctt-ctt-text'><a href='https:\/\/twitter.com\/intent\/tweet?url=https:\/\/www.sogolytics.com\/blog\/engagement-in-3-simple-steps\/&#038;text=Ready%20to%20pop%20the%20question%3F%20Match%20audience%20and%20approach%20for%20engagement%20success%20-%20in%20surveys%2C%20too%21&#038;via=Sogolytics&#038;related=Sogolytics' target='_blank'>Ready to pop the question? Match audience and approach for engagement success - in surveys, too! <\/a><\/span><a href='https:\/\/twitter.com\/intent\/tweet?url=https:\/\/www.sogolytics.com\/blog\/engagement-in-3-simple-steps\/&#038;text=Ready%20to%20pop%20the%20question%3F%20Match%20audience%20and%20approach%20for%20engagement%20success%20-%20in%20surveys%2C%20too%21&#038;via=Sogolytics&#038;related=Sogolytics' target='_blank' class='bctt-ctt-btn'>Click To Tweet<\/a><\/span>\n<div class=\"div-spacer\"><\/div>\n<p>That last bit &#8212; preparing for what\u2019s next &#8212; is a big piece. It\u2019s not like you suddenly have to have your whole future planned out, but engagement is just the start. It would be nice to know what a celebration might look like (Popping some bubbly?) or how to deal with disappointment (Tearing of garments or gnashing of teeth?). Of course, if you\u2019ve done everything right along the way, it\u2019s pretty likely you\u2019ll end up with the results you\u2019re hoping for.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sure, we talk a lot about surveys, but engagement is really a big deal. And on this special day, we make the most of both topics with a sweet double-delivery: 1. Know your audience Let\u2019s assume that you already know who you\u2019re connecting with. Propose to a total stranger &#8211; just like reaching out a participant group that doesn\u2019t know you &#8211; and you\u2019ll probably get the cold shoulder, at best! Once you\u2019ve picked the right special someone (significant other, group of employees, new customers), consider how well you really know this audience. Is this the right time? Have you earned their trust? Is this someone who can give you the response you\u2019re looking for? 2. Make it special Again, this depends a great deal on your audience. Does glitz and glamour and work, along with flashy incentives? Or, is this an audience that really wants to see your sensitive side, to understand your thought process and get to know you better along the way? Plus, how will you present yourself? Fancy style and customized invitation, or subtle text for the minimalist approach? Looks matter, especially as you make your case. What will appeal to my audience? How can I create the right atmosphere? Can I make my case in a way that encourages this special someone? 3. Pop the question It\u2019s obvious: You can\u2019t know if you don\u2019t ask. In sports, it\u2019s why we play the game. In love, it\u2019s the risk we hope is worthwhile. In surveys, it\u2019s [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":5033,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,204,156,75],"tags":[176,164,60,62],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.7.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Engagement In 3 Simple Steps - Sogolytics Blog<\/title>\n<meta name=\"description\" content=\"Whether you&#039;re ready to propose or send out a survey, engagement is a big deal. Follow these three steps and get the response you want!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sogolytics.com\/blog\/engagement-in-3-simple-steps\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Engagement In 3 Simple Steps - Sogolytics Blog\" \/>\n<meta property=\"og:description\" content=\"Whether you&#039;re ready to propose or send out a survey, engagement is a big deal. Follow these three steps and get the response you want!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sogolytics.com\/blog\/engagement-in-3-simple-steps\/\" \/>\n<meta property=\"og:site_name\" content=\"Sogolytics Blog\" \/>\n<meta property=\"article:published_time\" content=\"2018-02-14T14:36:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-09-20T08:17:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2018\/12\/cust-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"487\" \/>\n\t<meta property=\"og:image:height\" content=\"714\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Melissa Krut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/engagement-in-3-simple-steps\/\",\"url\":\"https:\/\/www.sogolytics.com\/blog\/engagement-in-3-simple-steps\/\",\"name\":\"Engagement In 3 Simple Steps - Sogolytics Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#website\"},\"datePublished\":\"2018-02-14T14:36:40+00:00\",\"dateModified\":\"2019-09-20T08:17:00+00:00\",\"author\":{\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#\/schema\/person\/eaf04ab90baaf0bb1e137e6c82f51d07\"},\"description\":\"Whether you're ready to propose or send out a survey, engagement is a big deal. Follow these three steps and get the response you want!\",\"breadcrumb\":{\"@id\":\"https:\/\/www.sogolytics.com\/blog\/engagement-in-3-simple-steps\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.sogolytics.com\/blog\/engagement-in-3-simple-steps\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/engagement-in-3-simple-steps\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Engagement In 3 Simple Steps\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#website\",\"url\":\"https:\/\/www.sogolytics.com\/blog\/\",\"name\":\"Sogolytics Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.sogolytics.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#\/schema\/person\/eaf04ab90baaf0bb1e137e6c82f51d07\",\"name\":\"Melissa Krut\",\"description\":\"Melissa seeks balance in all things: the rush of running and the quiet of yoga, what's gained in learning and what's given in teaching, and the pleasures of reading and writing. Her desk would be a hammock, if she could swing it. Meet Melissa.\",\"url\":\"https:\/\/www.sogolytics.com\/blog\/author\/mkrut\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Engagement In 3 Simple Steps - Sogolytics Blog","description":"Whether you're ready to propose or send out a survey, engagement is a big deal. Follow these three steps and get the response you want!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.sogolytics.com\/blog\/engagement-in-3-simple-steps\/","og_locale":"en_US","og_type":"article","og_title":"Engagement In 3 Simple Steps - Sogolytics Blog","og_description":"Whether you're ready to propose or send out a survey, engagement is a big deal. Follow these three steps and get the response you want!","og_url":"https:\/\/www.sogolytics.com\/blog\/engagement-in-3-simple-steps\/","og_site_name":"Sogolytics Blog","article_published_time":"2018-02-14T14:36:40+00:00","article_modified_time":"2019-09-20T08:17:00+00:00","og_image":[{"width":487,"height":714,"url":"https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2018\/12\/cust-1.png","type":"image\/png"}],"author":"Melissa Krut","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.sogolytics.com\/blog\/engagement-in-3-simple-steps\/","url":"https:\/\/www.sogolytics.com\/blog\/engagement-in-3-simple-steps\/","name":"Engagement In 3 Simple Steps - Sogolytics Blog","isPartOf":{"@id":"https:\/\/www.sogolytics.com\/blog\/#website"},"datePublished":"2018-02-14T14:36:40+00:00","dateModified":"2019-09-20T08:17:00+00:00","author":{"@id":"https:\/\/www.sogolytics.com\/blog\/#\/schema\/person\/eaf04ab90baaf0bb1e137e6c82f51d07"},"description":"Whether you're ready to propose or send out a survey, engagement is a big deal. Follow these three steps and get the response you want!","breadcrumb":{"@id":"https:\/\/www.sogolytics.com\/blog\/engagement-in-3-simple-steps\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.sogolytics.com\/blog\/engagement-in-3-simple-steps\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.sogolytics.com\/blog\/engagement-in-3-simple-steps\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Engagement In 3 Simple Steps"}]},{"@type":"WebSite","@id":"https:\/\/www.sogolytics.com\/blog\/#website","url":"https:\/\/www.sogolytics.com\/blog\/","name":"Sogolytics Blog","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sogolytics.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.sogolytics.com\/blog\/#\/schema\/person\/eaf04ab90baaf0bb1e137e6c82f51d07","name":"Melissa Krut","description":"Melissa seeks balance in all things: the rush of running and the quiet of yoga, what's gained in learning and what's given in teaching, and the pleasures of reading and writing. Her desk would be a hammock, if she could swing it. Meet Melissa.","url":"https:\/\/www.sogolytics.com\/blog\/author\/mkrut\/"}]}},"_links":{"self":[{"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/posts\/4306"}],"collection":[{"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/comments?post=4306"}],"version-history":[{"count":15,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/posts\/4306\/revisions"}],"predecessor-version":[{"id":46254,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/posts\/4306\/revisions\/46254"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/media\/5033"}],"wp:attachment":[{"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/media?parent=4306"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/categories?post=4306"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/tags?post=4306"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}