{"id":4531,"date":"2018-05-01T06:00:12","date_gmt":"2018-05-01T10:00:12","guid":{"rendered":"https:\/\/www.sogolytics.com\/blog\/?p=4531"},"modified":"2021-05-06T04:10:36","modified_gmt":"2021-05-06T08:10:36","slug":"meet-millennials-on-mobile","status":"publish","type":"post","link":"https:\/\/www.sogolytics.com\/blog\/meet-millennials-on-mobile\/","title":{"rendered":"Attention Millenials: I just need 223 minutes of your time&#8230;"},"content":{"rendered":"<p><span style=\"font-weight: 400;\"> I just need 223 minutes of your time . . . said no marketer ever.\u00a0<\/span><span style=\"font-weight: 400;\">But maybe marketers <\/span><i><span style=\"font-weight: 400;\">should<\/span><\/i><span style=\"font-weight: 400;\"> be asking that question. For most companies, <\/span><span style=\"font-weight: 400;\">long-term success and prosperity depend on attracting millennials. Fortunately, we know where to find them: <\/span><span style=\"font-weight: 400;\">Millennial internet users worldwide spend\u00a0<\/span><b>an average of 223 minutes each day <\/b><span style=\"font-weight: 400;\">on mobile devices. (That\u2019s equal to 3 hours 43 minutes per day, or just over 8 weeks a year, if you\u2019re wondering.)<\/span><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><span style=\"font-weight: 400;\">Any successful millennial marketing strategy revolves around personalized content, offers, and services. To accomplish that, you need to understand your audience\u2019s demographics, interests, and personalities. Mobile is the perfect platform to engage and get to know millennials, who tend to be generous with their personal information, as long as it benefits them.<\/span><\/p>\n<div class=\"div-minispacer\"><\/div>\n<span class='bctt-click-to-tweet'><span class='bctt-ctt-text'><a href='https:\/\/twitter.com\/intent\/tweet?url=https:\/\/www.sogolytics.com\/blog\/meet-millennials-on-mobile\/&#038;text=Connect%20direct%3A%20On%20average%2C%20millennial%20internet%20users%20spend%20223%20minutes%20on%20mobile%20devices%20daily.&#038;via=Sogolytics&#038;related=Sogolytics' target='_blank'>Connect direct: On average, millennial internet users spend 223 minutes on mobile devices daily. <\/a><\/span><a href='https:\/\/twitter.com\/intent\/tweet?url=https:\/\/www.sogolytics.com\/blog\/meet-millennials-on-mobile\/&#038;text=Connect%20direct%3A%20On%20average%2C%20millennial%20internet%20users%20spend%20223%20minutes%20on%20mobile%20devices%20daily.&#038;via=Sogolytics&#038;related=Sogolytics' target='_blank' class='bctt-ctt-btn'>Click To Tweet<\/a><\/span>\n<div class=\"div-minispacer\"><\/div>\n<p><span style=\"font-weight: 400;\">Already optimized for mobile devices, Sogolytics is <\/span><span style=\"font-weight: 400;\">ideal for distributing on-the-go, quick feedback surveys. <\/span><span style=\"font-weight: 400;\">Collect feedback via <a href=\"https:\/\/sogosurvey.com\/net-promoter-score\/\" target=\"_blank\" rel=\"noopener\">Net Promoter Score<\/a> pop-ups, SMS and email follow-up, and more. Set triggers that acknowledge their participation, react to their feedback in real time, and offer attractive rewards. Their loyalty lies in the palm of their hands \u2013 to earn it, you need to be there.<\/span><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/sogosurvey.com\/webinar\/\" target=\"_blank\" rel=\"noopener\">Sign up for a webinar<\/a> or <a href=\"https:\/\/sogosurvey.chilipiper.com\/book\/demo-request-15-min\" target=\"_blank\" rel=\"noopener\">contact a Survey Expert<\/a> to explore how Sogolytics can help you develop a millennial engagement strategy.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I just need 223 minutes of your time . . . said no marketer ever.\u00a0But maybe marketers should be asking that question. For most companies, long-term success and prosperity depend on attracting millennials. Fortunately, we know where to find them: Millennial internet users worldwide spend\u00a0an average of 223 minutes each day on mobile devices. (That\u2019s equal to 3 hours 43 minutes per day, or just over 8 weeks a year, if you\u2019re wondering.) Any successful millennial marketing strategy revolves around personalized content, offers, and services. To accomplish that, you need to understand your audience\u2019s demographics, interests, and personalities. Mobile is the perfect platform to engage and get to know millennials, who tend to be generous with their personal information, as long as it benefits them. Already optimized for mobile devices, Sogolytics is ideal for distributing on-the-go, quick feedback surveys. Collect feedback via Net Promoter Score pop-ups, SMS and email follow-up, and more. Set triggers that acknowledge their participation, react to their feedback in real time, and offer attractive rewards. Their loyalty lies in the palm of their hands \u2013 to earn it, you need to be there. Sign up for a webinar or contact a Survey Expert to explore how Sogolytics can help you develop a millennial engagement strategy.\u00a0<\/p>\n","protected":false},"author":19,"featured_media":5035,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[204,194],"tags":[176,217,60,62],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.7.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Attention Millennials: I just need 223 minutes of your time... - Sogolytics Blog<\/title>\n<meta name=\"description\" content=\"For most companies, long-term success and prosperity depend on attracting millennials. 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