{"id":55745,"date":"2022-12-09T09:11:13","date_gmt":"2022-12-09T14:11:13","guid":{"rendered":"https:\/\/www.sogolytics.com\/blog\/?p=55745"},"modified":"2024-04-24T10:33:58","modified_gmt":"2024-04-24T14:33:58","slug":"cx-is-cat-experience","status":"publish","type":"post","link":"https:\/\/www.sogolytics.com\/blog\/cx-is-cat-experience\/","title":{"rendered":"The Only CX that Matters (to Cats)"},"content":{"rendered":"

Dear human,<\/p>\n

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In recent years, the term CX has come to dominate the business communications space. CX, which supposedly stands for “Customer Experience,” is used to refer to how a business engages with its customers at every point of their buying journey. But is that what CX really<\/em> means?<\/p>\n

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Nope! CX stands for “Cat Experience” and should be defined as the cumulative effect of every interaction your cat has with you, with other residents in the household, and with other humans.<\/p>\n

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In celebration of International Animal Rights Day, here are the top three CX misconceptions humans need to finally get right.<\/p>\n

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1. Cat experience begins after adoption<\/h2>\n

The truth is, Cat Experience begins weeks, months, or even years before you meet a cat. Shelters, veterinarian visits, pet adoption events, living and interacting with other cats, dogs, and humans, all the cardboard boxes that a cat was or was not able to get himself into\u2013these are all important examples of CX.<\/p>\n

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The responsibility of creating great cat experiences lies with every human and requires proactive and enthusiastic cat advocates.\u202fYou can help in creating a more satisfying CX by teaching children to always be kind to cats. You can also help by donating cozy towels, blankets, and cat toys to your local pet shelter.<\/p>\n

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2. Once a cat has accepted food from you, they\u2019ll be loyal forever<\/h2>\n

Cat Experience is a complex equation with multiple variables. But there is one constant: cats are not dogs. Cats can accept food from a friend or from a stranger and will not feel bad about it. This is not because cats can never be loyal, it\u2019s just that\u2026 food is food. And you need to do more than give food to earn a cat\u2019s loyalty. It comes naturally when we (cats) feel loved. But if you (humans) need more specificity, here are a few examples of what you can do:<\/p>\n

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