{"id":56894,"date":"2023-04-11T08:00:10","date_gmt":"2023-04-11T12:00:10","guid":{"rendered":"https:\/\/www.sogolytics.com\/blog\/?p=56894"},"modified":"2024-02-29T03:36:01","modified_gmt":"2024-02-29T08:36:01","slug":"how-ai-has-changed-the-ex-of-tech-companies","status":"publish","type":"post","link":"https:\/\/www.sogolytics.com\/blog\/how-ai-has-changed-the-ex-of-tech-companies\/","title":{"rendered":"How AI Has Changed the EX of Tech Companies"},"content":{"rendered":"<p>Artificial Intelligence (AI) is nothing new \u2014 it has revolutionized many aspects of our lives, from the way we shop to the way we experience our workplaces.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>How does AI transform the way employees work and interact with their employers?<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>One thing that immediately comes to mind is automating routine tasks.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>You might have heard that AI is great for outsourcing manual or repetitive tasks, and that\u2019s exactly right. It can free up employees from these (at times mind-numbing) tasks, and allow them to focus on value-adding to the company in other ways.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>In this blog post, we take a deep dive into automation with AI, and some of the ways that AI has changed the <a href=\"https:\/\/www.sogolytics.com\/blog\/rising-tech-expectations\/\" target=\"_blank\" rel=\"noopener\">employee experience of tech companies<\/a>.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Read on to find out more!<\/p>\n<div class=\"div-spacer\"><\/div>\n<p><a href=\"https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2020\/02\/alex-knight-2EJCSULRwC8-unsplash.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-47276\" src=\"https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2020\/02\/alex-knight-2EJCSULRwC8-unsplash-1024x683.jpg\" alt=\"\" width=\"1024\" height=\"683\" srcset=\"https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2020\/02\/alex-knight-2EJCSULRwC8-unsplash-1024x683.jpg 1024w, https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2020\/02\/alex-knight-2EJCSULRwC8-unsplash-300x200.jpg 300w, https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2020\/02\/alex-knight-2EJCSULRwC8-unsplash-768x512.jpg 768w, https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2020\/02\/alex-knight-2EJCSULRwC8-unsplash-600x400.jpg 600w, https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2020\/02\/alex-knight-2EJCSULRwC8-unsplash-50x33.jpg 50w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<div class=\"div-spacer\"><\/div>\n<h2>1. Automation of routine tasks<\/h2>\n<p>Like we mentioned, one of the primary benefits of AI in the workplace is its ability to <a href=\"https:\/\/www.sogolytics.com\/blog\/software-automation-integration\/\" target=\"_blank\" rel=\"noopener\">automate routine tasks<\/a>.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>This frees up employees to focus on higher-value work.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>For example, in tech companies, AI can be used to automate the testing of software applications. This saves time and also reduces the risk of human error.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>In addition, AI can be used to automate repetitive tasks like data entry or email management (these tasks may not be unique to the tech industry, but that doesn\u2019t take away from the fact that tech employees still have to grapple with them).<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Through the lens of an employee, that\u2019s huge \u2014 imagine a world where you can outsource all your tedious, mundane tasks!<\/p>\n<div class=\"div-spacer\"><\/div>\n<h2>2. Improving HR processes<\/h2>\n<p>Before an employee joins the company, they have to go through <a href=\"https:\/\/www.sogolytics.com\/blog\/what-is-employment-lifecycle\/\" target=\"_blank\" rel=\"noopener\">recruitment and onboarding processes<\/a>.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Now, these are traditionally time-consuming and resource-intensive, especially in prestigious tech companies where there is often intense competition for top talent.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>At a high level, the company\u2019s HR team needs to:<\/p>\n<div class=\"div-minispacer\"><\/div>\n<ul>\n<li>Screen, interview, and assess candidates to ensure they are a good fit for the company and the position.<\/li>\n<li>Provide information to new hires about the company, its policies, and their role within the organization.<\/li>\n<li>Ensure that new employees are trained and onboarded effectively to ensure they can hit the ground running and be productive as soon as possible.<\/li>\n<\/ul>\n<p>Here\u2019s where AI comes in: tech companies can now automate many of these tasks.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>For example, AI-powered chatbots can be used to conduct initial screening interviews with job candidates, saving recruiters time and allowing them to focus on more strategic tasks.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>In addition, AI can be used to analyze job descriptions and identify areas for improvement, making it easier for companies to <a href=\"https:\/\/www.sogolytics.com\/blog\/8-reasons-managers-struggle-to-find-the-right-talents\/\" target=\"_blank\" rel=\"noopener\">attract the right candidates<\/a>.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Here\u2019s an example: <a href=\"https:\/\/www.forbes.com\/sites\/bernardmarr\/2018\/12\/14\/the-amazing-ways-how-unilever-uses-artificial-intelligence-to-recruit-train-thousands-of-employees\/?sh=522074356274\" target=\"_blank\" rel=\"noopener\">Unilever uses AI<\/a> to conduct initial screening interviews with job candidates. Sounds crazy, right? The company partnered with Pymetrics, an AI recruitment specialist, to create a platform that will help initially assess candidates from their own homes, integrating this into part of their recruitment workflow.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>If you\u2019re wondering how it works, the platform relies on a mixture of Natural Language Processing (NLP) and body language analysis to identify which candidates will be the best fit, while also providing real-time feedback to candidates.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>(If that sounds familiar, you might know that ChatGPT is built on NLP as well, and uses the same underlying technologies to analyze and understand language).<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>In any case, Unilever has seen a lot of success with this as it has helped the company reduce recruitment costs and improve the candidate experience.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>To be specific, <a href=\"https:\/\/www.businessinsider.in\/consumer-goods-giant-unilever-has-been-hiring-employees-using-brain-games-and-artificial-intelligence-and-its-a-huge-success\/articleshow\/59356757.cms\" target=\"_blank\" rel=\"noopener\">this has led to<\/a>:<\/p>\n<div class=\"div-minispacer\"><\/div>\n<ul>\n<li>Recruiters spending 75% less time on applications<\/li>\n<li>18% increase in the acceptance rate of offers<\/li>\n<\/ul>\n<p>In fact, owing to AI, it is said that Unilever has &#8220;hired their most diverse class to date!&#8221;<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>We know that many companies are making an effort to ramp up their Diversity &amp; Inclusion efforts \u2014 this is one great way of doing so.<\/p>\n<div class=\"div-spacer\"><\/div>\n<h2>3. Personalized training and development<\/h2>\n<p>Another thing that AI can do is to provide personalized training and development opportunities for tech employees.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>How does this work? By <a href=\"https:\/\/www.sogolytics.com\/blog\/how-to-use-data-insights-to-improve-employee-experience\/\" target=\"_blank\" rel=\"noopener\">analyzing data on employee performance<\/a>, AI can identify areas where employees may need additional training or development.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Companies can then come up with targeted training programs that are tailored to each employee&#8217;s needs.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>In addition, AI can be used to provide real-time feedback and coaching to employees, helping them to improve their skills and performance.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Case in point \u2014 IBM developed a tool called <a href=\"https:\/\/www.ibm.com\/docs\/en\/tms-and-wt\/version-missing?topic=introduction-welcome-watson-career-coach\" target=\"_blank\" rel=\"noopener\">Watson Career Coach<\/a> back in 2018, and they\u2019ve been using this tool to do a few things:<\/p>\n<div class=\"div-minispacer\"><\/div>\n<ul>\n<li>Provide personalized training and development recommendations to employees based on their skills and career goals<\/li>\n<li>Help employees identify career paths and opportunities within their organization.<\/li>\n<\/ul>\n<p>Specifically, Watson Career Coach uses machine learning algorithms and natural language processing to analyze employee skills, interests, and career goals, and then provides personalized recommendations for career development and growth.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>According to IBM, this tool has drove great outcomes, including increases in employee engagement rates and retention rates.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>If you\u2019re an employee who has access to such a tool, you can see how impactful it could be on your career \u2014 it\u2019s essentially a roadmap to helping you grow and advance in the organization.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>This is especially gamechanging for tech industries. We know that the tech industry is cutthroat, and that employees can easily get poached by other companies who offer better career growth opportunities.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>As such, having personalized training and development opportunities provided by AI can give tech companies a competitive edge in retaining top talent.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>And from the employee\u2019s perspective: you get to keep up with new skills and trends to remain relevant in the industry. Again, it\u2019s a win-win!<\/p>\n<div class=\"div-spacer\"><\/div>\n<h2>4. Data-driven decision-making<\/h2>\n<p>One key benefit of AI is its ability to provide insights and recommendations that can improve decision-making.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>How does this work? AI can be used to analyze data on customer behavior and preferences, helping companies make informed decisions in product development, marketing, and many other functions.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Let\u2019s talk about the product development team of a tech company, for example.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>With the help of AI, the product development team can <a href=\"https:\/\/www.sogolytics.com\/customer-experience-platform\/analysis\/\" target=\"_blank\" rel=\"noopener\">gather insights on customer needs<\/a> and preferences, including which features are most important to them, what problems they face while using the product, and what new functionalities they would like to see added.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>By analyzing this data, AI can provide recommendations for product improvements, such as adding new features, changing the user interface, or addressing <a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2018\/02\/28\/pain-points\" target=\"_blank\" rel=\"noopener\">customer pain points<\/a>.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>That\u2019s not all \u2014 AI can also help the product development team to prioritize their efforts by identifying which features or functionalities will have the most significant impact on customer satisfaction and sales. This can save the team time and resources by allowing them to focus on the most important aspects of product development.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Take Salesforce, for example. In 2017, the company developed and started using a tool called <a href=\"https:\/\/revenuegrid.com\/blog\/einstein-analytics\/\">Einstein Analytics<\/a>, which it uses to analyze data on customer behavior and preferences.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>The platform uses machine learning to identify patterns and trends in customer data, allowing employees to make data-driven decisions about product development and marketing.<\/p>\n<p>&nbsp;<\/p>\n<p>If you\u2019re an employee with access to such a tool, the benefits are obvious \u2014 you have all the data and insights you need to make better decisions, which helps you to hit those KPIs and get the job done!<\/p>\n<div class=\"div-spacer\"><\/div>\n<h2>5. Improving employee well-being<\/h2>\n<p>We\u2019ve saved (arguably) one of the most important points for the last:\u00a0AI can be used to improve employee well-being!<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Coming off the pandemic, we can all agree that employee well-being has become a critical concern for businesses. This is especially true for tech businesses, which often have partially or fully remote workforces.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>In adapting to new ways of working, many employees have struggled with isolation, stress, and burnout. This is where AI can play a valuable role in supporting <a href=\"https:\/\/www.sogolytics.com\/blog\/15-routines-to-promote-employee-well-being-fight-burnout\/\" target=\"_blank\" rel=\"noopener\">employee well-being<\/a>.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>For example, companies can use AI-powered tools to monitor employee health and provide personalized recommendations for healthy living.<\/p>\n<div class=\"div-spacer\"><\/div>\n<p><a href=\"https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2023\/04\/alexander-sinn-KgLtFCgfC28-unsplash-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-56898\" src=\"https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2023\/04\/alexander-sinn-KgLtFCgfC28-unsplash-1024x684.jpg\" alt=\"\" width=\"1024\" height=\"684\" srcset=\"https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2023\/04\/alexander-sinn-KgLtFCgfC28-unsplash-1024x684.jpg 1024w, https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2023\/04\/alexander-sinn-KgLtFCgfC28-unsplash-300x200.jpg 300w, https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2023\/04\/alexander-sinn-KgLtFCgfC28-unsplash-768x513.jpg 768w, https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2023\/04\/alexander-sinn-KgLtFCgfC28-unsplash-1536x1026.jpg 1536w, https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2023\/04\/alexander-sinn-KgLtFCgfC28-unsplash-2048x1368.jpg 2048w, https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2023\/04\/alexander-sinn-KgLtFCgfC28-unsplash-600x400.jpg 600w, https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2023\/04\/alexander-sinn-KgLtFCgfC28-unsplash-50x33.jpg 50w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<div class=\"div-spacer\"><\/div>\n<p>In addition, AI can be used to identify areas where workplace stress is high, allowing companies to take steps to reduce stress and improve employee satisfaction.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>One company that\u2019s using AI to do just that is Microsoft \u2014 it\u2019s using its AI-powered wellness program called MyAnalytics to monitor employee health, and provide personalized recommendations for healthy living.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>To be specific, MyAnalytics uses machine learning to analyze employee data on sleep, exercise, and stress levels, allowing it to provide customized recommendations for each employee.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>According to Microsoft, the tool has gone a long way towards improving employee well-being and reducing absenteeism. After introducing the tool, the company saw a 20% reduction in the number of sick days taken by employees.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>The personalized recommendations provided by the AI-powered wellness program have helped employees improve their sleep, exercise, and stress levels, resulting in a healthier and more productive workforce.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>If your company has similar tools, it can help reduce employee burnout and improve workload management.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>On a psychological note, employees will likely appreciate that their company is actively cultivating a positive and supportive work environment, and that in turn may lead to higher morale.<\/p>\n<div class=\"div-spacer\"><\/div>\n<h2>AI is rapidly improving the tech employee experience<\/h2>\n<p>AI has had a significant impact on the employee experience in tech companies \u2014 there\u2019s no denying that.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>From automation of routine tasks to improved HR processes and better decision-making, AI is changing the way employees work and interact with their employers.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>And the best part? Both tech companies and their employees get to benefit \u2014 everyone comes out ahead!<\/p>\n<div class=\"div-minispacer\"><\/div>\n<div class=\"div-spacer\"><\/div>\n<p><strong>Ready to learn more about how you can improve employee experience?<\/strong> Use our <a href=\"https:\/\/www.sogolytics.com\/survey-templates\/employee\/employee-engagement-survey\/\" target=\"_blank\" rel=\"noopener\">employee engagement survey template<\/a> and get answers in no time!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Artificial Intelligence (AI) is nothing new \u2014 it has revolutionized many aspects of our lives, from the way we shop to the way we experience our workplaces. How does AI transform the way employees work and interact with their employers? One thing that immediately comes to mind is automating routine tasks. You might have heard that AI is great for outsourcing manual or repetitive tasks, and that\u2019s exactly right. It can free up employees from these (at times mind-numbing) tasks, and allow them to focus on value-adding to the company in other ways. In this blog post, we take a deep dive into automation with AI, and some of the ways that AI has changed the employee experience of tech companies. Read on to find out more! 1. Automation of routine tasks Like we mentioned, one of the primary benefits of AI in the workplace is its ability to automate routine tasks. This frees up employees to focus on higher-value work. For example, in tech companies, AI can be used to automate the testing of software applications. This saves time and also reduces the risk of human error. In addition, AI can be used to automate repetitive tasks like data entry or email management (these tasks may not be unique to the tech industry, but that doesn\u2019t take away from the fact that tech employees still have to grapple with them). Through the lens of an employee, that\u2019s huge \u2014 imagine a world where you can outsource all your tedious, [&hellip;]<\/p>\n","protected":false},"author":25,"featured_media":5040,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,156,1025],"tags":[386,387,948,646,164,241,168,366,370,69],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.7.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How AI Has Changed the EX of Tech Companies - Sogolytics Blog<\/title>\n<meta name=\"description\" content=\"Artificial intelligence can transform and improve the employee experience for the better. Here&#039;s how it&#039;s doing so in the tech industry!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sogolytics.com\/blog\/how-ai-has-changed-the-ex-of-tech-companies\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How AI Has Changed the EX of Tech Companies - Sogolytics Blog\" \/>\n<meta property=\"og:description\" content=\"Artificial intelligence can transform and improve the employee experience for the better. 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