{"id":65370,"date":"2025-09-19T15:59:20","date_gmt":"2025-09-19T19:59:20","guid":{"rendered":"https:\/\/www.sogolytics.com\/blog\/?p=65370"},"modified":"2026-04-28T04:19:56","modified_gmt":"2026-04-28T08:19:56","slug":"integrate-survey-tools-with-crm","status":"publish","type":"post","link":"https:\/\/www.sogolytics.com\/blog\/integrate-survey-tools-with-crm\/","title":{"rendered":"How to Integrate Surveys with CRM: Tools and Strategies"},"content":{"rendered":"<p><b>Quick summary:<\/b><\/p>\n<ul>\n<li><b>Widespread CRM Adoption:<\/b> With 91% of companies using CRM and 83% reporting strong results, integrating surveys adds deeper insights by combining sentiment data with customer profiles.<\/li>\n<li><b>Preparation is Critical:<\/b> Success requires mapping data, creating custom fields, organizing contacts, and ensuring compliance with frameworks like GDPR and CCPA before integration.<\/li>\n<li><b>Integration in Action:<\/b> Companies can connect surveys to CRMs via APIs, webhooks, middleware (e.g., Zapier), or manual imports\u2014Sogolytics supports Salesforce, HubSpot, Zoho, MS Dynamics, and more.<\/li>\n<li><b>Measurable Impact:<\/b> Integration enables real-time analytics, better segmentation, and actionable insights that strengthen engagement, sales, and loyalty.<\/li>\n<\/ul>\n<p>Customer relationship management (CRM) tools help companies better engage with buyers to improve satisfaction, increase sales, and enhance loyalty. Today, <a href=\"https:\/\/crm.org\/crmland\/crm-statistics\" target=\"_blank\" rel=\"nofollow noopener\">91% of companies<\/a> with 10 or more employees use CRM as part of their business strategy.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>And according to a recent <a href=\"https:\/\/www.capterra.com\/resources\/crm-software-buyer-insight\/\" target=\"_blank\" rel=\"nofollow noopener\">Capterra report<\/a>, these tools are paying dividends, with 83% of businesses reporting that CRM solutions are moderately or very effective in helping them achieve marketing goals.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Survey CRM integration offers a way for companies to derive even more value. Put simply, integration ensures that survey data is captured and analyzed by CRM tools along with other relevant customer data. The result is a more accurate and timely view of consumer sentiment that helps improve user profiles and deliver actionable insights.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>In this piece, we&#8217;ll offer tools and strategies to help your team integrate surveys with CRM tools and explore how Sogolytics supports these efforts at scale.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<h3>Preparing Your CRM for Survey Data Integration<\/h3>\n<p>Before integration comes preparation. Here, four components are critical:<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><b>1) Map your data<\/b><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Where is your CRM data located? How is it stored? Is it easy to access and modify? Mapping your data helps you find outliers and consolidate key databases before integrating surveys.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><b>2) Create custom fields<\/b><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Next, you need to create custom CRM fields that automatically capture responses. Let&#8217;s say you&#8217;re measuring customer sentiment around the deployment of a new chatbot solution. Most CRM tools don&#8217;t naturally have fields for this type of data, meaning survey responses may be ignored or incorrectly filed if custom fields aren&#8217;t created.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><b>3) Organize contacts and leads to accommodate survey data<\/b><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Contacts and leads also need to be organized so they can accommodate survey data. In many cases, this means adding new fields and subfields for different types of surveys, along with the scope and timeline of these surveys.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><b>4) Consider compliance requirements<\/b><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Depending on the type of data you handle and where this information originates, you may be subject to compliance requirements. For example, if you collect data from residents of California, you are typically subject to the CCPA. If you store and use the data of any European Union (EU) citizen, meanwhile, you&#8217;re bound by GDPR. While these rules differ in scope and specifics, they share a common theme: Companies must obtain express permission from customers to use their data and clearly indicate how this data will be used.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Before integrating any survey tools, make sure you understand and are prepared for regulatory expectations.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><i>Pro tip: While it&#8217;s possible to carry out CRM\/survey integration before completing the steps above, companies may find themselves spending significantly more time and money to achieve the same results.\u00a0<\/i><\/p>\n<div class=\"div-minispacer\"><\/div>\n<h3>Step-by-Step Integration Tutorial<\/h3>\n<p>With preparation complete, you&#8217;re ready for integration. Start with these five steps.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<h4>Step 1: Create an integration-ready survey<\/h4>\n<p>Integration-ready surveys should be clear, concise, and mapped to specific customer attributes or preferences. In addition, they should focus primarily on quantitative rather than qualitative data. While more in-depth survey responses provide a unique perspective on customer preferences, this data is often more difficult to classify than its quantitative counterparts.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<h4>Step 2: Configure webhooks or APIs<\/h4>\n<p>APIs help connect survey tools to CRMs, while webhooks trigger automatic actions based on survey responses. For example, you might use an API to connect your survey platform to MS Dynamics and then leverage a webhook to notify customer service staff if customer responses meet a specific threshold.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<h4>Step 3: Test the integration with sample data<\/h4>\n<p>Few things work perfectly the first time. Test your CRM\/survey integration with sample data to help ensure accurate outputs.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<h4>Step 4: Troubleshoot common issues<\/h4>\n<p>Before rolling out integration at scale, identify and troubleshoot common issues. One of the most frequent issues is data duplication across multiple CRM categories, which can negatively impact analytics. If this occurs, further refine survey categories to ensure data is populated only once.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<h4>Step 5: Verify data syncing in your CRM<\/h4>\n<p>Finally, verify that survey data is syncing in your CRM. In some cases, survey integrations may appear to be working, but data is consistently populating. Regularly verify data syncing to ensure integrations deliver value.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<h3>Integration Methods for Popular CRM Platforms<\/h3>\n<p>Depending on the CRM platform you use, integration methods may vary.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Common approaches include:<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><b>Direct API integrations<\/b><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Some platforms offer custom-built application programming interfaces (API) that enable connections between survey tools and CRM solutions. The Sogolytics API allows your teams to integrate our <a href=\"https:\/\/www.sogolytics.com\/online-survey-tool\/\">survey platform<\/a> into the application of your choice.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><b>Middleware integrations<\/b><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Middleware tools such as Zapier, Make, or Automate.io act as bridges between survey tools and CRM solutions. For example, Sogolytics had <a href=\"https:\/\/www.sogolytics.com\/help\/zapier-integration\/\">partnered with Zapier<\/a> to offer easy integration with more than 2,000 platforms.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><b>Manual export\/import integrations<\/b><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>For companies with limited budgets or resources, it&#8217;s also possible to manually import or export survey data into CRM. While this process requires more manual effort from staff, it still provides the benefits that come with integrated survey data.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>It&#8217;s also worth noting that specific tools have different requirements. For example, companies can directly sync their Salesforce accounts with Sogolytics. For solutions such as Zendesk, HubSpot, and Zoho, meanwhile, businesses can leverage Zapier connections.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<h3>Next Steps for Survey Integration<\/h3>\n<p>CRM and survey data integration can help your business better understand your customers and make better decisions. Depending on the survey platform and CRM solutions you use, integration methods may vary. Common approaches include APIs, webhooks, middleware, or direct integration for large-scale data sets.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>No matter the tool you select, however, the roadmap remains similar. Start with preparation to ensure your data and infrastructure are ready for integration. Then, configure and test your integration to produce accurate results. Finally, take the time to regularly verify your survey inputs and CRM outputs to ensure your integration adds value.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Ready to see how survey CRM integration can boost your business impact? <a href=\"https:\/\/www.sogolytics.com\/automation-and-integration\/\">Explore Sogolytics integration solutions today.<\/a><\/p>\n<div class=\"div-minispacer\"><\/div>\n<h3>FAQs<\/h3>\n<p><b>1) What is survey-CRM integration, and why does it matter?<\/b><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Survey-CRM integration enhances the value of CRM data by providing additional context. For example, surveys may be used to capture snapshots of customer sentiment and combined with existing customer profiles to improve audience segmentation and pinpoint marketing opportunities.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><b>2) Which free survey tools work best with CRM platforms?<\/b><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Solutions such as Sogolytics Basic lay the groundwork for CRM integration. While free tools such as Google Sheets do offer connections for some CRM platforms, they&#8217;re less robust than enterprise-grade platforms.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><b>3) Can I integrate surveys with Salesforce or HubSpot for free?<\/b><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Yes. Using APIs, middleware, or manual inputs, you can integrate surveys with your Salesforce or HubSpot CRM. The value of this integrated data, however, largely depends on the capabilities of your survey platform,<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><b>4) How secure is survey data when integrated with CRM?<\/b><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>The security of your data depends on two factors. First are any governance policies you have in place for your CRM. For example, strict access controls and data encryption help limit your risk. Second is the security of the survey platform itself. If the tool lacks basic protections, your survey data could be exposed.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"Article\",\n  \"mainEntityOfPage\": {\n    \"@type\": \"WebPage\",\n    \"@id\": \"https:\/\/www.sogolytics.com\/blog\/integrate-survey-tools-with-crm\/\"\n  },\n  \"headline\": \"How to Integrate Surveys with CRM: Tools and Strategies\",\n  \"description\": \"Learn how to integrate free online survey tools with CRM platforms. Compare features, explore methods, and see how survey-CRM integration drives insights.\",\n  \"image\": \"https:\/\/cdn.sogolytics.com\/blog\/wp-content\/uploads\/2025\/09\/GettyImages-2200407223.jpg\",  \n  \"author\": {\n    \"@type\": \"Person\",\n    \"name\": \"William Breitenbach\",\n    \"url\": \"https:\/\/www.sogolytics.com\/blog\/author\/william-breitenbach\/\"\n  },  \n  \"publisher\": {\n    \"@type\": \"Organization\",\n    \"name\": \"Sogolytics\",\n    \"logo\": {\n      \"@type\": \"ImageObject\",\n      \"url\": \"https:\/\/cdn.sogolytics.com\/wp-content\/uploads\/2022\/07\/sogolytics-bgW.svg\"\n    }\n  },\n  \"datePublished\": \"2025-09-25\",\n  \"dateModified\": \"2025-09-25\"\n}\n<\/script><br \/>\n<script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"FAQPage\",\n  \"mainEntity\": [\n    {\n      \"@type\": \"Question\",\n      \"name\": \"What is survey-CRM integration, and why does it matter?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Survey-CRM integration allows companies to combine survey feedback with CRM profiles, enhancing audience segmentation and helping identify new marketing opportunities.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"Which free survey tools work best with CRM platforms?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Platforms like Sogolytics Basic and Google Sheets offer free CRM integration options, though enterprise-grade survey tools typically provide greater capabilities and reliability.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"Can I integrate surveys with Salesforce or HubSpot for free?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Yes, using APIs, middleware, or manual import\/export, you can connect surveys with Salesforce or HubSpot CRM. Integration features depend on your survey platform.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"How secure is survey data when integrated with CRM?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Survey data security depends on your CRM\u2019s governance policies and your survey platform\u2019s protections, including access controls, encryption, and compliance with regulations like GDPR and CCPA.\"\n      }\n    }\n  ]\n}\n<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Quick summary: Widespread CRM Adoption: With 91% of companies using CRM and 83% reporting strong results, integrating surveys adds deeper insights by combining sentiment data with customer profiles. Preparation is Critical: Success requires mapping data, creating custom fields, organizing contacts, and ensuring compliance with frameworks like GDPR and CCPA before integration. Integration in Action: Companies can connect surveys to CRMs via APIs, webhooks, middleware (e.g., Zapier), or manual imports\u2014Sogolytics supports Salesforce, HubSpot, Zoho, MS Dynamics, and more. Measurable Impact: Integration enables real-time analytics, better segmentation, and actionable insights that strengthen engagement, sales, and loyalty. Customer relationship management (CRM) tools help companies better engage with buyers to improve satisfaction, increase sales, and enhance loyalty. Today, 91% of companies with 10 or more employees use CRM as part of their business strategy. And according to a recent Capterra report, these tools are paying dividends, with 83% of businesses reporting that CRM solutions are moderately or very effective in helping them achieve marketing goals. Survey CRM integration offers a way for companies to derive even more value. Put simply, integration ensures that survey data is captured and analyzed by CRM tools along with other relevant customer data. The result is a more accurate and timely view of consumer sentiment that helps improve user profiles and deliver actionable insights. In this piece, we&#8217;ll offer tools and strategies to help your team integrate surveys with CRM tools and explore how Sogolytics supports these efforts at scale. Preparing Your CRM for Survey Data Integration Before integration [&hellip;]<\/p>\n","protected":false},"author":102,"featured_media":65372,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,75],"tags":[279,1136],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.7.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Integrate Surveys with CRM: Tools &amp; Strategies - Sogolytics<\/title>\n<meta name=\"description\" content=\"Learn how to integrate free online survey tools with CRM platforms. Compare features, explore methods, and see how survey-CRM integration drives insights.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sogolytics.com\/blog\/integrate-survey-tools-with-crm\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Integrate Surveys with CRM: Tools &amp; Strategies\" \/>\n<meta property=\"og:description\" content=\"Learn how to integrate free online survey tools with CRM platforms. Compare features, explore methods, and see how survey-CRM integration drives insights.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sogolytics.com\/blog\/integrate-survey-tools-with-crm\/\" \/>\n<meta property=\"og:site_name\" content=\"Sogolytics Blog\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-19T19:59:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-28T08:19:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2025\/09\/GettyImages-2200407223.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2121\" \/>\n\t<meta property=\"og:image:height\" content=\"1414\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jacob Simkovich\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/integrate-survey-tools-with-crm\/\",\"url\":\"https:\/\/www.sogolytics.com\/blog\/integrate-survey-tools-with-crm\/\",\"name\":\"Integrate Surveys with CRM: Tools & Strategies - Sogolytics\",\"isPartOf\":{\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#website\"},\"datePublished\":\"2025-09-19T19:59:20+00:00\",\"dateModified\":\"2026-04-28T08:19:56+00:00\",\"author\":{\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#\/schema\/person\/65181c2d1bc59258288e03f403427f61\"},\"description\":\"Learn how to integrate free online survey tools with CRM platforms. Compare features, explore methods, and see how survey-CRM integration drives insights.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.sogolytics.com\/blog\/integrate-survey-tools-with-crm\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.sogolytics.com\/blog\/integrate-survey-tools-with-crm\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/integrate-survey-tools-with-crm\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"How to Integrate Surveys with CRM: Tools and Strategies\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#website\",\"url\":\"https:\/\/www.sogolytics.com\/blog\/\",\"name\":\"Sogolytics Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.sogolytics.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.sogolytics.com\/blog\/#\/schema\/person\/65181c2d1bc59258288e03f403427f61\",\"name\":\"Jacob Simkovich\",\"url\":\"https:\/\/www.sogolytics.com\/blog\/author\/jsimkovich\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Integrate Surveys with CRM: Tools & Strategies - Sogolytics","description":"Learn how to integrate free online survey tools with CRM platforms. Compare features, explore methods, and see how survey-CRM integration drives insights.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.sogolytics.com\/blog\/integrate-survey-tools-with-crm\/","og_locale":"en_US","og_type":"article","og_title":"Integrate Surveys with CRM: Tools & Strategies","og_description":"Learn how to integrate free online survey tools with CRM platforms. Compare features, explore methods, and see how survey-CRM integration drives insights.","og_url":"https:\/\/www.sogolytics.com\/blog\/integrate-survey-tools-with-crm\/","og_site_name":"Sogolytics Blog","article_published_time":"2025-09-19T19:59:20+00:00","article_modified_time":"2026-04-28T08:19:56+00:00","og_image":[{"width":2121,"height":1414,"url":"https:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2025\/09\/GettyImages-2200407223.jpg","type":"image\/jpeg"}],"author":"Jacob Simkovich","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.sogolytics.com\/blog\/integrate-survey-tools-with-crm\/","url":"https:\/\/www.sogolytics.com\/blog\/integrate-survey-tools-with-crm\/","name":"Integrate Surveys with CRM: Tools & Strategies - Sogolytics","isPartOf":{"@id":"https:\/\/www.sogolytics.com\/blog\/#website"},"datePublished":"2025-09-19T19:59:20+00:00","dateModified":"2026-04-28T08:19:56+00:00","author":{"@id":"https:\/\/www.sogolytics.com\/blog\/#\/schema\/person\/65181c2d1bc59258288e03f403427f61"},"description":"Learn how to integrate free online survey tools with CRM platforms. Compare features, explore methods, and see how survey-CRM integration drives insights.","breadcrumb":{"@id":"https:\/\/www.sogolytics.com\/blog\/integrate-survey-tools-with-crm\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.sogolytics.com\/blog\/integrate-survey-tools-with-crm\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.sogolytics.com\/blog\/integrate-survey-tools-with-crm\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"How to Integrate Surveys with CRM: Tools and Strategies"}]},{"@type":"WebSite","@id":"https:\/\/www.sogolytics.com\/blog\/#website","url":"https:\/\/www.sogolytics.com\/blog\/","name":"Sogolytics Blog","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sogolytics.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.sogolytics.com\/blog\/#\/schema\/person\/65181c2d1bc59258288e03f403427f61","name":"Jacob Simkovich","url":"https:\/\/www.sogolytics.com\/blog\/author\/jsimkovich\/"}]}},"_links":{"self":[{"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/posts\/65370"}],"collection":[{"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/users\/102"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/comments?post=65370"}],"version-history":[{"count":3,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/posts\/65370\/revisions"}],"predecessor-version":[{"id":65653,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/posts\/65370\/revisions\/65653"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/media\/65372"}],"wp:attachment":[{"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/media?parent=65370"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/categories?post=65370"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sogolytics.com\/blog\/wp-json\/wp\/v2\/tags?post=65370"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}