{"id":71,"date":"2012-03-23T03:55:08","date_gmt":"2012-03-23T07:55:08","guid":{"rendered":"http:\/\/www.sogolytics.com\/blog\/?p=71"},"modified":"2023-10-26T08:33:33","modified_gmt":"2023-10-26T12:33:33","slug":"6-ways-to-avoid-survey-fatigue-in-your-respondents","status":"publish","type":"post","link":"https:\/\/www.sogolytics.com\/blog\/6-ways-to-avoid-survey-fatigue-in-your-respondents\/","title":{"rendered":"6 Ways to Avoid Survey Fatigue"},"content":{"rendered":"<p>We all want results, right?<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>You may have been recently alarmed by a drop in your <a href=\"\/help\/survey-response-rate-report\/\" target=\"_blank\" rel=\"noopener\">survey\u2019s response rates<\/a>. Confused over the lack of responses? Could it just be some seasonal doldrums?<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p>Actually, your respondents may be suffering from a common malaise called \u201csurvey fatigue.\u201d Flooded with survey invitations, respondents may feel lethargic or \u201cfatigued\u201d when it comes to taking or completing surveys.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><strong>You can avoid survey fatigue in your respondents by easily doctoring your survey practices with these six pointers:<\/strong><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><a href=\"http:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2012\/03\/pic-sample-audience3.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-75\" title=\"pic-sample-audience\" src=\"http:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2012\/03\/pic-sample-audience3.jpg\" alt=\"\" width=\"110\" height=\"83\" \/><\/a><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><strong>1. Send your survey to a sample audience.<\/strong> Identify a <a href=\"\/online-survey-panel\/\" target=\"_blank\" rel=\"noopener\">sample audience<\/a>, and refrain from surveying those who have already been surveyed by others. A major cause of survey fatigue stems from over-surveying, so coordinate your time such that your respondents are not bombarded with multiple surveys.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><a href=\"http:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2012\/03\/pic-skip-logic.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-76\" title=\"pic-skip-logic\" src=\"http:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2012\/03\/pic-skip-logic.jpg\" alt=\"\" width=\"110\" height=\"83\" \/><\/a><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><strong>2. Use short surveys and skip logic.<\/strong> Don\u2019t make a lengthy survey. Utilize Sogolytics&#8217; <a href=\"https:\/\/www.sogolytics.com\/branching-logic\/\" target=\"_blank\" rel=\"noopener\">branching features<\/a>, which will reroute respondents around questions that do not apply to them, thereby shortening the duration of time it takes to complete the survey.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><a href=\"http:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2012\/03\/pic-pre-populate.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-77\" title=\"pic-pre-populate\" src=\"http:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2012\/03\/pic-pre-populate.jpg\" alt=\"\" width=\"110\" height=\"73\" \/><\/a><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><strong>3. Pre-populate your survey, easing the respondents\u2019 load.<\/strong> Don\u2019t tax your respondents with unnecessary work; if you already have personal and demographic information, go ahead and use Sogolytics\u2019 <a href=\"\/help\/url-based-pre-population\/\" target=\"_blank\" rel=\"noopener\">pre-population feature<\/a>, and fill in the information for them.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><a href=\"http:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2012\/03\/pic-precise-questions.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-78\" title=\"pic-precise-questions\" src=\"http:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2012\/03\/pic-precise-questions.jpg\" alt=\"\" width=\"110\" height=\"83\" \/><\/a><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><strong>4. Ask pointed questions, avoiding compound ones.<\/strong> Keep it simple, but succinct; don\u2019t ask multiple questions in one. Use precise language; for greater accuracy and deeper insight, you do not want your respondents to interpret the question. Don\u2019t make your respondents think more than they have to; the survey recipient should be instantly clear on what each question is asking for.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><a href=\"http:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2012\/03\/pic-survey-time.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-79\" title=\"pic-survey-time\" src=\"http:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2012\/03\/pic-survey-time.jpg\" alt=\"\" width=\"110\" height=\"83\" \/><\/a><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><strong>5. Provide an accurate estimated time needed to complete the survey.<\/strong> Surveys, typically, should not take more than 10 minutes long. But, don\u2019t misinform; when your colleagues are only halfway through in fifteen minutes, don\u2019t mislead your respondents by saying they\u2019ll complete it in fifteen. A respondent might abandon the survey halfway through, if the time it takes to finish the survey exceeds the given estimations.<\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><a href=\"http:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2012\/03\/pic-communicate.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-80\" title=\"pic-communicate\" src=\"http:\/\/www.sogolytics.com\/blog\/wp-content\/uploads\/2012\/03\/pic-communicate.jpg\" alt=\"\" width=\"110\" height=\"83\" \/><\/a><\/p>\n<div class=\"div-minispacer\"><\/div>\n<p><strong>6. Communicate results with the respondents.<\/strong> If the respondents never hear back about previous surveys, they are less motivated to fill another one that disappears into cyberspace. For example, the next time your department makes changes, connect this new measure to results from a departmental survey.<\/p>\n<div class=\"div-spacer\"><\/div>\n<div class=\"div-minispacer\"><\/div>\n<p><strong>Looking for more ways to improve response rates?<\/strong> Book a support call from within your account or join a <a href=\"https:\/\/www.sogolytics.com\/training\/how-to-boost-your-survey-response-rate\/\" target=\"_blank\" rel=\"noopener\">live training session<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We all want results, right? You may have been recently alarmed by a drop in your survey\u2019s response rates. Confused over the lack of responses? Could it just be some seasonal doldrums? Actually, your respondents may be suffering from a common malaise called \u201csurvey fatigue.\u201d Flooded with survey invitations, respondents may feel lethargic or \u201cfatigued\u201d when it comes to taking or completing surveys. You can avoid survey fatigue in your respondents by easily doctoring your survey practices with these six pointers: 1. Send your survey to a sample audience. Identify a sample audience, and refrain from surveying those who have already been surveyed by others. A major cause of survey fatigue stems from over-surveying, so coordinate your time such that your respondents are not bombarded with multiple surveys. 2. Use short surveys and skip logic. Don\u2019t make a lengthy survey. Utilize Sogolytics&#8217; branching features, which will reroute respondents around questions that do not apply to them, thereby shortening the duration of time it takes to complete the survey. 3. Pre-populate your survey, easing the respondents\u2019 load. Don\u2019t tax your respondents with unnecessary work; if you already have personal and demographic information, go ahead and use Sogolytics\u2019 pre-population feature, and fill in the information for them. 4. Ask pointed questions, avoiding compound ones. Keep it simple, but succinct; don\u2019t ask multiple questions in one. Use precise language; for greater accuracy and deeper insight, you do not want your respondents to interpret the question. Don\u2019t make your respondents think more than they [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":5049,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[243,60,242,244,67],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.7.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>6 Ways to Avoid Survey Fatigue - Sogolytics Blog<\/title>\n<meta name=\"description\" content=\"Seen a recent drop in your survey responses? It might be survey fatigue! 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