VPFW + SOGOLYTICS

VPFW Achieves 6x Increase in Google Reviews with Sogolytics
Elevating the OB/GYN patient experience and building a stronger online reputation
by converting feedback into impactful reviews. 
Key
Highlights
600%
Increase in positive reviews
All 6
Locations successfully managed
4.5+
Star rating achieved across sites 
Overview
Virginia Physicians for Women, a leading OB/GYN practice with 6 locations, partnered with Sogolytics to convert positive patient feedback into online reviews. Using AI-powered surveys, VPFW generated hundreds of Google reviews and achieved 4.5+ stars across all locations in under 2 years while gaining actionable insights to improve care.
Industry
Healthcare
Use Case
Customer Experience
Region
Virginia, US
Katherine Bullock
Our patients really love our doctors and Sogolytics gave us a way to put that feedback out to the public so that people looking for a new OB/GYN could see all the great reviews.
Katherine Bullock Marketing Manager, Virginia Physicians for Women 
Achieve outstanding feedback results like VPFW did
The Challenge
3.5+
Customer rating on Google pre-implementation
Limited online reviews despite positive feedback 
Virginia Physicians for Women received great patient survey responses but struggled to convert them into Google reviews, affecting their online reputation growth.
Existing survey platform restrictions
Their previous survey tool could not automate review invitations or gather real-time actionable insights, limiting patient engagement and feedback analysis.
Fragmented patient experience insights
Without detailed segmentation and reporting, VPFW found it difficult to pinpoint areas for improvement across locations and departments.
The Solution
4.5+
Star rating achieved across 6 locations
Automated survey distribution 
Sogolytics enabled VPFW to effortlessly send survey invitations via email at the optimal time after patient visits. 
The real-time survey requests allowed VPFW to capture instant experiences, increasing response rates and collecting comprehensive feedback. 
Dynamic review invitations
Using Sogolytics’ dynamic exit logic, patients who provided positive feedback were automatically invited to drop a Google review. This streamlined process encouraged more satisfied patients to share their experiences publicly, significantly boosting VPFW’s online reputation.
Pre-populated survey field
Pre-filled patient details like email, location, and provider made surveys faster and easier to complete, reducing effort and boosting response rates. It also reduced patient effort and survey abandonment, improving completion rates and data accuracy.
Real-time insights with segmentation 
Using Sogolytics’ AI-powered platform, VPFW created customizable reports and segmented patient feedback by location, department, and provider. The granular insights helped VPFW to identify specific operational strengths and weaknesses, allowing focused improvements tailored to each practice site. 
The Result
600%
Increase in positive reviews
  • Google reviews at the largest VPFW location climbed from 43 to 299, boosting online visibility by more than 6x.

  • Average Google ratings at underperforming locations rose from 2.5 to 4.7 stars, helping all six sites maintain 4.5+ overall ratings.

  • Patient feedback insights guided improvements at the front desk and during check-in, enhancing day-of-visit experiences and overall satisfaction.

  • Customizable reports provided leaders with real-time performance trends and patient sentiment, supporting faster, data-driven operational decisions.

  • Insights from the Sogolytics Customer Experience Platform enabled senior leaders and stakeholders with actionable data for annual reviews, facilitating more effective team evaluation and communication.

  • Why Sogolytics?
    Sogolytics empowers healthcare providers to deliver better patient experiences, streamline reputation management, and drive continuous improvement through intelligent automation and advanced analytics. 
    Compliance
    Meet HIPAA and industry standards, safeguarding patient data while collecting actionable feedback. 
    Segmentation 
    Filter insights by location or provider, allowing precise identification of strengths and opportunities for each clinic.
    Reputation
    Proactively turn positive patient experiences into public online reviews, fueling word-of-mouth growth.
    Support
    Access expert guidance from Sogolytics' team to optimize survey logic, distribution, and feedback workflows. 
    Scalability
    Adapt quickly across multiple sites and teams, ensuring consistent high-quality patient experience everywhere.
    Transparency
    Share real-time feedback and trends effortlessly with stakeholders to drive informed discussions and decisions. 
    Want to Achieve Results Like These?
    Let our team show you how Sogolytics can drive similar success at your organization.
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