{"id":49512,"date":"2020-02-21T10:05:15","date_gmt":"2020-02-21T10:05:15","guid":{"rendered":"https:\/\/www.sogolytics.com\/help\/?page_id=49512"},"modified":"2023-05-29T06:54:05","modified_gmt":"2023-05-29T06:54:05","slug":"how-to-get-started-with-cx-surveys","status":"publish","type":"page","link":"https:\/\/www.sogolytics.com\/help\/how-to-get-started-with-cx-surveys\/","title":{"rendered":"Introduction to CX"},"content":{"rendered":"<p>SogoCX makes it easy to design customer experience studies from scratch or modify existing projects.<\/p>\n<p>Build, launch, and analyze beautiful looking CX studies designed to promote engagement and drive response rates.<\/p>\n<p>Measure <a href=\"\/help\/introduction-to-net-promoter-score\/\" target=\"_blank\" rel=\"noopener\">Net Promoter Score (NPS)<\/a>, <a href=\"\/help\/introduction-to-customer-satisfaction-CSAT\/\" target=\"_blank\" rel=\"noopener\">Customer Satisfaction Score (CSAT), <\/a><a href=\"\/help\/introduction-to-customer-effort-score-CES\/\" target=\"_blank\" rel=\"noopener\">Customer Effort Score (CES)<\/a>, and more, and view results by project\/touchpoint or in an overall comprehensive <a href=\"\/help\/cx-dashboard-overview\/\">Dashboard<\/a>.<\/p>\n<p>Better understand customers\u2019 experience at every touchpoint on their journey by using real-time data, filters, and comparisons to perform root cause analysis across key groups and metrics.<\/p>\n<p>Plus, dive deeper into the reasons behind the metrics with <a href=\"\/help\/what-is-key-driver-analysis\/\" target=\"_blank\" rel=\"noopener\">Key Driver Analysis<\/a> and learn what follow-up actions offer the best opportunity for improvement.<\/p>\n<div style=\"position: relative\"><div class=\"loader-parent-overlay\" style=\"display: none;position: absolute;background: rgba(0, 0, 0, .35);width: 100%;height: 100%;\"><div class=\"loader-parent\" style=\"display: block;\">\n<div class=\"line\"><\/div>\n<div class=\"line\"><\/div>\n<div class=\"line\"><\/div><\/div>\n<\/div><iframe loading=\"lazy\" id=\"help-playvideo\" class=\"to-animate-elem help-vid-class embed-responsive-item\" data-src=\"https:\/\/www.youtube.com\/embed\/ZKPNrLeNHXA?rel=0\" src=\"\" width=\"100%\" height=\"339\" data-animate=\"fadeMaxUp animated\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n","protected":false},"excerpt":{"rendered":"<p>SogoCX makes it easy to design customer experience studies from scratch or modify existing projects. Build, launch, and analyze beautiful looking CX studies designed to promote engagement and drive response rates. Measure Net Promoter Score (NPS), Customer Satisfaction Score (CSAT), Customer Effort Score (CES), and more, and view results by project\/touchpoint or in an overall comprehensive Dashboard. Better understand customers\u2019 experience at every touchpoint on their journey by using real-time data, filters, and comparisons to perform root cause analysis across key groups and metrics. Plus, dive deeper into the reasons behind the metrics with Key Driver Analysis and learn what follow-up actions offer the best opportunity for improvement.<\/p>\n","protected":false},"author":26,"featured_media":0,"parent":0,"menu_order":394,"comment_status":"closed","ping_status":"closed","template":"faq_php.php","meta":{"footnotes":""},"categories":[264],"tags":[388,284,280],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.7.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Introduction to CX - Sogolytics<\/title>\n<meta name=\"description\" content=\"SogoCX makes it easy to design customer experience studies from scratch or modify existing projects. Build, launch, and analyze beautiful looking CX\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sogolytics.com\/help\/how-to-get-started-with-cx-surveys\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Introduction to CX - Sogolytics\" \/>\n<meta property=\"og:description\" content=\"SogoCX makes it easy to design customer experience studies from scratch or modify existing projects. 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