Cherie Foo
Cherie is an avid lover of hiking, and she can easily spend hours curled up with a good book. Her greatest personal achievement to date is surviving a 48 hour bus trip -- in which she was jammed shoulder to shoulder with strangers (and live chickens which were illegally smuggled on board).
Cherie Foo's Articles
6 min read
Best PracticesHow to Grow Your Consulting BusinessWhen you’re a consultant, you’re making money off your experience and expertise. Essentially, you’re coming up with strategies to help your clients solve certain problems ...6 min read
Best PracticesConsulting as a Side HustleIf you’re a working professional who is looking for a side hustle, consulting might be the perfect gig for you. Why consulting? It’s a low-risk, ...5 min read
Best PracticesConsidering Consulting? 6 Things to Keep in MindWhat’s the first thing that comes to your mind when you hear the word “consulting”? Most folks seem to think that consulting is a cushy ...5 min read
Best Practices6 Free or Low-Cost Ways to Market a BusinessIf you’ve ever run PPC (pay-per-click) campaigns on Facebook or Google, you’ll know that promoting your company is getting increasingly expensive. These ads work on ...7 min read
Best PracticesMarketing A New Business: Your First CustomersIf you’re starting a new business or launching a new product, it can feel like the most difficult thing in the world to get your ...6 min read
Best PracticesHow to Create a Marketing Strategy for a New BusinessIf you’re trying to market or promote a brand new business, what do you do? Where do you start? How about starting with this article, ...5 min read
Best PracticesNew Business – But First, Market ResearchStarting a business? Take it from us—you should never commit to an idea without first doing market research. Why is market research important? In a ...6 min read
Best PracticesTarget Audience 101: Find Your Ideal CustomersRegardless of the type of business you’re running, it’s important to figure out who your target audience is, as well as what makes them tick. ...5 min read
Best PracticesProduct-Market Fit: Why it Really MattersIf you’re working on a business idea, or you’ve been talking to folks in the start-up space, you might’ve heard the term product-market fit before. ...5 min read
Best Practices5 Tips on Starting a Business in 2023So you’ve got a wicked new idea that you think will earn you big bucks, and you can’t wait to get started. Before you rush ...