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About SogolyticsSogolytics Sprint 30.6 Release HighlightsA sprint release cycle means a pretty steady stream of updates coming out every few weeks. You've probably already noticed a few of these changes, ...4 min read
Best PracticesKnow Better, Do Better: A Time to VolunteerYou probably already know that December is the Month of Giving, but while some not-so-secretly think of it as a time to receive gifts, it's ...4 min read
Consulting7 Market Research Pitfalls to AvoidGetting to know your clients’ and potential customers’ preferences and buying patterns requires market research. You also need to get to know your target market ...5 min read
Customer ExperienceWord of Mouth: The Sales Channel for ParentsPutting aside its dubious morality, advertising directly to children is an incredibly powerful sales tactic. And if you Google "how to sell to parents," most ...4 min read
Employee EngagementImprove Employee Engagement During InflationWere you surprised by how quickly your routine necessities became much more expensive? If so, you're not alone. Inflation this year has skyrocketed, and taken ...5 min read
Event PlanningHow to Host Critic-Ready Events in a Post-Pandemic WorldAt the risk of sounding dramatic: The world has vastly changed in the last three years. We now work differently, live differently, and interact with ...4 min read
Feature FocusSogolytics Sprint 30.5 Release HighlightsWe've been sprinting and sprinting (yes, a super-fast development cycle -- not actually running, thanks!) and our next batch of refinements and updates is already ...4 min read
Financial ServicesHow Banks Can Attract More Gen Z EmployeesPreviously, we’ve looked at ways that financial institutions can appeal to Millennials and Zoomers to turn them into bank members. But now, we’re examining Generation ...3 min read
FormsHR Forms Simplified (4): Post-Interview EvaluationAs an interview wraps up, you might be seeing the light at the end of the tunnel -- but is it the possibility of finally ...3 min read
GeneralWhere to Celebrate National Coffee Day with Free JavaHappy National Coffee Day! September 29, 2022, is the official day our country recognizes the joys of java. Whether you like it hot, iced, or ...7 min read
HealthcareHow Digital Healthcare Impacts Patient ExperienceHealthcare is expanding rapidly, and digital healthcare facilities are becoming more and more commonplace. In fact, the digital revolution is transforming the online healthcare space ...5 min read
K-12/Higher EducationEnhance Learner Experience with TechnologyWith all the technology that’s available, students have more opportunities to learn than ever. But how exactly do you enhance learner experience using technology? If ...12 min read
Market ResearchHow to Launch Your App Successfully in 2023If you build it, they will come -- right? Unsurprisingly, app developers often demonstrate an extraordinary passion for the products they introduce. If you're a ...2 min read
Professional DevelopmentContinuing Development: Experience Learning Live!One thing we know to be true: Employees are more likely to stick around when they feel valued. Yes, the same is true of customers ...5 min read
Real EstateAirbnb’s Impact on the Rental LandscapeBefore Airbnb and Vrbo came about, the rental landscape was drastically different. For one thing, the market was much smaller. For example, in the case ...9 min read
RetailWhy Retail Customer Experience MattersCustomer experience, as a whole, has become the key differentiator for most customers. In fact, according to a Walker study, 86% of buyers will pay ...5 min read
Survey TypesHow to Write Effective 360-Degree SurveysCan we offer some advice? Getting feedback from one person may be helpful, but feedback from more people can offer even more valuable angles of ...6 min read
Travel and HospitalityHow To Use Tech To Delight Your GuestsIt’s 2022, and it’s time for hotels to step it up. Gone are the days of making your guests wait in line to fill out ...