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Results for : mistakes

Design Disaster Avoidance, Part 2

Sure, we just had a post on common design mistakes, but there are more than enough to justify one more post -- or a dozen.    But seriously. Design is such a critical piece of the survey development process, both from strategic and technical perspectives, that brushing up on best…

Design Disaster Avoidance, Part 1

If I had a nickel for every time I saw these survey design mistakes, I’d have a lot of nickels.   From client onboardings to internal trainings, I’ve seen a lot of really smart people make a lot of really regrettable mistakes in their survey design. Unfortunately, mistakes at the…

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