Customer Experience

Mastering Customer Acquisition: Proven Strategies, Costs, and Best Practices

Enterprises, SMBs, and start-ups share a common objective: business growth. Why? It aligns with...

Gordon Polovin

July 17, 2025 | 18 MIN READ

Customer Experience

Top CX Trends that Emerged in 2023

What would you consider your top priority when it comes to retaining customers and increasing c...

Ruma Malia

December 18, 2023 | 5 MIN READ

Customer Experience

Market Research

DEI in Marketing: Inclusive Holiday Campaigns

Jamie is a conscious consumer in her personal shopping. When tasked with finding a new IT suppo...

Jenn Goddu

November 15, 2023 | 6 MIN READ

Customer Experience

Decoding Omnichannel Customer Expectations

Omnichannel marketing is all about staying relevant to customers. How? By enabling customers to...

Gordon Polovin

August 14, 2023 | 9 MIN READ

Customer Experience

Financial Services

Market Research

Insights for Financial Institutions to Attract and Retain Millennials and Gen Z

Millennials and Gen Z are rewriting the rules of personal finance, seeking financial freedom, a...

Shrutika Desai

July 3, 2023 | 3 MIN READ