Customer Experience

What is NPS & How to Measure It? [Detailed Guide]

Introduction: The Loyalty Economy Imagine a world where your customers aren’t just satisfied...

Sogolytics

May 12, 2025 | 13 MIN READ

Customer Experience

Customer Experience Design: The Future of CX

Teresa just found the perfect purse and can't wait to buy it, but just as she clicks Buy Now!, ...

Disha Sanghvi

May 16, 2025 | 12 MIN READ

Customer Experience

Why Customer Experience is the Ultimate Differentiator in Franchises

In the competitive world of franchising, standing out can be a challenge. With standardized pri...

Cherie Foo

May 14, 2025 | 11 MIN READ

Customer Experience

Employee Engagement

Why Customer Loyalty Program Success Depends on Employee Loyalty and Engagement

The traditional customer retention ecosystem focuses on digital interconnections, SaaS and app ...

Gordon Polovin

February 3, 2025 | 10 MIN READ

Customer Experience

25 Inspiring Customer Experience Quotes to Elevate Your CX Strategy

Customer Experience is the new business battleground. As a digital-first lifestyle offers hyper...

Ruma Malia

September 15, 2024 | 8 MIN READ

Customer Experience

The Ultimate Guide to NPS: Everything You Need to Know

As a growth-focused business leader, you are already invested in tracking plenty of CX metrics....

Ruma Malia

September 11, 2024 | 14 MIN READ

Customer Experience

Sustainability: The CX Frontier That You Need to Win Now

If you are a Gen Z-focused business, you already know that customer experience is the heart of ...

Ruma Malia

September 11, 2024 | 8 MIN READ

Best Practices

Market Research

Professional Development

Critical Thinking: The Secret to Effective Marketing

Marketing success doesn't just happen by chance; it requires careful planning, strategic thinki...

Cherie Foo

May 28, 2024 | 8 MIN READ

Best Practices

Customer Experience

Professional Development

Why Over-Apologizing Is Bad For CX (And What to Fix Instead)

When results came in from the annual customer survey, Richard was shocked. What could be offens...

Ruma Malia

May 21, 2024 | 6 MIN READ

About Sogolytics

Feature Focus

Sogolytics Sprint Release 31.7

With the sprint release cycle, it seems like something new is always going live! Here's a quick...

Melissa Krut

April 10, 2024 | 5 MIN READ