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        Meet the most secure and collaborative feedback management and assessment platform on the market, featuring sophisticated analytics and powerful automation and integrations.

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        Improve customer satisfaction and loyalty with the platform that helps you map and monitor key metrics across the customer journey, turning data into insights and action plans.

        Explore SogoCX
        Meet our complete customer experience platform.
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        Deliver consistently across channels.
        Voice of Customer
        Build understanding through deep listening.
        Customer Journey
        Find and fix friction points for smooth sailing.
        Customer Analytics
        Turn metrics, drivers, and NLP into insights
        Alerts & Action Plans
        React quickly and plan strategically.
        Net Promoter Score (NPS)
        Deepen brand loyalty to improve customer retention.
        Pricing
        Explore our products and their prices in detail.
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        Top Customer Experience Trends That Emerged in 2023 Your Ultimate Guide to Customer Satisfaction eBook: What Remarkable CX Leaders Do Differently

        Understand, engage, and prioritize your people with the platform that streamlines employee experience management so you can focus on the folks who make your workplace work.

        Explore SogoEX
        Learn about our employee experience platform.
        Employee Engagement
        Uncover the drivers that impact employees most.
        Employee Pulse
        Easily track employee sentiment across time.
        HR Analytics
        Drill down on metrics and open-ended feedback.
        Employee Journey
        Mind the gaps to ensure a consistent employee experience.
        Employee 360 Feedback
        Get the full picture with this powerful multi-view study.
        Candidate Experience
        Improve the experiences of your potential employees, too!
        Employee Wellbeing
        Build a healthier balance to sustain a thriving workplace.
        Performance Management
        Ensure your reviews empower learning and growth.
        Company Culture
        Curate a workplace that really works for you and your team.
        Digital EX
        Streamline digital experiences to keep things moving.
        Pricing
        Explore our products and their prices in detail.
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        What Employee Experience Leaders Got Right in 2023 Rethink Employee Engagement: How to Fix What’s Broken Treating Employees As Your Most Important Customers
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        on-Demand 01SOS Workshop: How to Spot and Correct Survey Mistakes 02How to Effectively Measure Customer Experience and Prove ROI 03Managing Change in the Era of Employee Experience 04L&D Strategies Gone Wrong: Delivering Better Training 05Fueling Customer Confidence & Trust: Critical Data Security Practices View All
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        Create professional-looking surveys in minutes with our easy-to-use online survey maker. Enjoy plenty of advanced design, distribution, and analytics options to get the answers you need.

        Explore SogoSurvey
        Check out our easy-to-use online survey tool.
        Survey Design
        Build faster with intuitive survey creation options.
        Survey Distribution
        Publish, track delivery, and collect answers.
        Survey Participation
        Engage your audience to boost response rates.
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        Meet the most secure and collaborative feedback management and assessment platform on the market, featuring sophisticated analytics and powerful automation and integrations.

        Explore SogoCore
        Step up with our advanced survey solution.
        Take a Tour
        Our all-in-one platform simplifies project flows.
        Mobile App
        Get answers to go with the app that delivers.
        Poll Maker
        Learn how our quick polls make decisions easy.
        Form Builder
        Simplify workflows with quick forms and alerts.
        Assessment
        From quizzes to audits, scores deliver more.
        Pricing
        Explore our products and their prices in detail.
        About
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        15 Must-Know Features to Boost Survey Response Rates Build Custom Reports in Minutes – Live Training Bank of Ready-to-Launch Survey Templates

        Improve customer satisfaction and loyalty with the platform that helps you map and monitor key metrics across the customer journey, turning data into insights and action plans.

        Explore SogoCX
        Meet our complete customer experience platform.
        Omnichannel Experience
        Deliver consistently across channels.
        Voice of Customer
        Build understanding through deep listening.
        Customer Journey
        Find and fix friction points for smooth sailing.
        Customer Analytics
        Turn metrics, drivers, and NLP into insights
        Alerts & Action Plans
        React quickly and plan strategically.
        Net Promoter Score (NPS)
        Deepen brand loyalty to improve customer retention.
        Pricing
        Explore our products and their prices in detail.
        About
        SogoCX

        Related Resources

        Top Customer Experience Trends That Emerged in 2023 Your Ultimate Guide to Customer Satisfaction eBook: What Remarkable CX Leaders Do Differently

        Understand, engage, and prioritize your people with the platform that streamlines employee experience management so you can focus on the folks who make your workplace work.

        Explore SogoEX
        Learn about our employee experience platform.
        Employee Engagement
        Uncover the drivers that impact employees most.
        Employee Pulse
        Easily track employee sentiment across time.
        HR Analytics
        Drill down on metrics and open-ended feedback.
        Employee Journey
        Mind the gaps to ensure a consistent employee experience.
        Employee 360 Feedback
        Get the full picture with this powerful multi-view study.
        Candidate Experience
        Improve the experiences of your potential employees, too!
        Employee Wellbeing
        Build a healthier balance to sustain a thriving workplace.
        Performance Management
        Ensure your reviews empower learning and growth.
        Company Culture
        Curate a workplace that really works for you and your team.
        Digital EX
        Streamline digital experiences to keep things moving.
        Pricing
        Explore our products and their prices in detail.
        About
        SogoEX

        Related Resources

        What Employee Experience Leaders Got Right in 2023 Rethink Employee Engagement: How to Fix What’s Broken Treating Employees As Your Most Important Customers
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        See all Solutions
        Case Study
        T3 Expo + Sogolytics
        Read more

        Related Resources

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        Solutions
        By Industry

        Quick: What’s that industry in which everyone’s trying to improve customer and employee experiences? Oh, right — that’s every industry! Working to provide better experiences for everyone? There’s a good chance we can help.

        01Credit Union 02Healthcare 03Travel & Hospitality 04Higher Education 05Non-Profit 06B2C 07Airlines 08Manufacturing
        09Financial Services 10Government 11K12 12B2B 13Technology 14Retail 15Automotive 16Fitness
        Case Study
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        Read more

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    • See all solutions
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        • K12
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        • B2C
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        • Airlines
        • Automotive
        • Manufacturing
        • Fitness
    •  
      • Security

        Our top-tier certifications and practices ensure your data privacy and security every step of the way.

      • Automation and Integration 
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      • Survey Templates

        Professionally designed questionnaires for a wide range of projects allow you to go live in no time.

    •  
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        Our powerful, flexible solutions serve clients across industries and around the world. Their success is our success.

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        topic 01Integrations & API 02Billing 03Question Types 04Distribution Methods 05Project Analysis 06Security 07FAQs View All topics
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        01Getting started with sogolytics 02Boost survey response rates 03Build custom reports in minutes 04Assessments: a total overview 05Best practices: design 06A deeper dive: advanced options 07What’s New?
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        Create Your First Survey Project Common Survey Design Pitfalls (And How to Avoid Them!) Better Reports: Put Omni to Work For You!
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        on-Demand 01SOS Workshop: How to Spot and Correct Survey Mistakes 02How to Effectively Measure Customer Experience and Prove ROI 03Managing Change in the Era of Employee Experience 04L&D Strategies Gone Wrong: Delivering Better Training 05Fueling Customer Confidence & Trust: Critical Data Security Practices View All
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Last updated on: Jan 24, 2023

Valuing Service: An Interview with Sogolytics Support Team

by Sogolytics

Estimated Reading Time : 4 mins

Sogolytics’s core values—Security, Quality, Creativity, Service—are integral to our corporate culture, vision, and mission as an organization. Today we bring you a conversation with our Support Team, a critical crew that champions our core value of service in their everyday work.

While each member of the team brings different background experiences to their role, one thing that unites them is a great team spirit. “I’m as excited being part of this company as I was on day one,” shared Ranajit Das, Production Support Senior Manager and Team Lead.

support team

A few friendly faces from Sogo Support 🙂

CX at the Core

Many team members joined Sogo Support from other departments within the company. This allows them to build a strong understanding of our platform before they ever begin to connect with clients. From products to processes, though, this is a team that prioritizes people. Neha Awari explained: “I like providing effective solutions and seeing customers happy with a product they trust above all others, from a quality and service standpoint.”

With the great feedback this team consistently receives, it’s not surprising that members view themselves as responsible for ensuring positive customer experiences. “We interact with clients on a daily basis,” Ranajit explained, “and their experiences are our focus. Our goal is not to close the ticket, but to provide great service and help our customers accomplish their goals.” Neerja Singh added that “For me, service means making the customer journey smooth and providing them with a user-friendly solution quickly.”

The team members also noted that providing value for such a wide range of customers inspires them to be creative. “Every query, every client is different, so I’m always looking to deliver the most efficient solution for them and find myself learning something new with every customer use case I’m faced with,” shared Aiyaaz Aziz.

A Culture of Empathy

Empathy—the ability to share and understand the feelings of another—drives much of the corporate culture for the Support Team, and Sogolytics at large. “[Empathy] is at the very root of the roles and responsibilities of our team as it’s really important to understand the customers—from their tone, expectations, products, or needs,” Nirmala Koppadi explained.

When asked what traits contribute to the success of the team, Nolash Mendes said, “Getting to the solution as quickly as possible is important, and empathy helps you get the information you need to get there.” We’re definitely all proud when we hear Sogo customers raving that our support being second to none, and this team works hard for it! Clients connect with the team through multiple channels, and often receive assistance within 20 minutes of submitting a query.

The Pillars of Success

To be successful in this position, “You really need strong product knowledge and to be well-versed in what each and every feature is,” noted Adeena Ansari, a new member of the team. “The foundation I brought from my previous role is a huge help, but I learn and grow daily as I help my customers,” Karishma Chavan added. Sogo clients’ diverse use cases result in the team discovering many creative product applications and team members share these use cases internally to expand understanding and confidence. Solutions architecture, release updates, communication workshops, cross-training, and more – this team is always learning!

Sogolytics’s support team is one of the few in the industry that is accessible 24/7, 365 days a year to support customers worldwide. Care for the customers’ success and understanding their true needs is the base of their service. “We’re here to listen, answer any questions our customers have, and do it efficiently,” Ranajit concluded.

The Support Team in the Hotseat

As Sogolytics continues to invite great talent to the organization, here’s a closer look at our Support Team members and their culture. Because this is a big group, we did a bit of a survey – surprise! 😉

What is your personal superpower that makes you successful in your role?

From patience, to attentiveness, to multitasking, to being a quick learner, and to being able to speak the language of our customers – the team employs a variety of secret weapons to achieve the desired result − providing customers with customized solutions quickly.

Which do you prefer at work: email, chat, or phone?

Survey says? Email is the winner with 75% of the vote.

Are you an introvert or extrovert?

Half of the team identifies as introverts, with the even split of the rest between extroverts and ambiverts. The conclusion? The Support Team is a sweet spot for every personality type!

What is the most important quality of a good person?

And the most popular answer, hollered by four team members at the same time was… Honesty. Everyone else agreed. #BestTeamEver #truth

Powered by people

Keep up with the people behind the brand who make Sogolytics what it is today! Here’s a look back at CEO Hamid Farooqui’s take on tackling the new year with excitement, and an examination of what really defines success with VP of Success Melissa Krut. We also got to learn more about the progression of user interface with Director of Product Management Dhananjay Dheru and gain a deeper understanding of our Sales Team with Director of Sales Ian Crowley.

About Sogolytics

If you’re just getting to know Sogolytics…
Founded in 2013 and headquartered in the Washington DC Metropolitan Area, Sogolytics is an award-winning experience management and survey technology provider. Organizations like Uber, Walmart, UNICEF, 3M, and Citibank as well as hospital systems, financial services companies, and government institutions use Sogolytics to securely gather business intelligence and create exceptional experiences for their customers and employees.

Want to know more about what we do? Connect with our team today!

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