Hamid Farooqui
Hamid co-founded and leads the team at Sogolytics. An ex Oracle executive, Hamid brings formidable expertise in software design and IT. He has an MS from SUNY Binghamton and on his occasional days off, enjoys getting out on the water for some fishing and sailing with his family. Meet Hamid.
Customer Experience
Why Are Your Customers Leaving in Silence?
The most damaging churn rarely announces itself. Sogolytics CEO Hamid Farooqui on the signals...
Hamid Farooqui
June 2, 2026 | 6 MIN READ
Customer Experience
It’s Time to Take Employee Exit Surveys Seriously
There are many ways employees can answer the timeless question, “Why are you leaving your job...
Hamid Farooqui
September 24, 2019 | 6 MIN READ
Customer Experience
K-12 Lesson Plan: Using Surveys to Improve Education Efforts
It’s hard enough to be a teacher or educational administrator, nowadays. Educators make a ser...
Hamid Farooqui
May 16, 2024 | 6 MIN READ
Customer Experience
When, Why, and How to Embed a Survey on Your Website
Want to capture more information from your website visitors? An online survey is a good way to ...
Hamid Farooqui
May 14, 2026 | 6 MIN READ
Customer Experience
Taking Advantage of Single Question Branching
You don’t want to waste anyone’s time – neither respondents’ nor your own. So why ask p...
Hamid Farooqui
April 29, 2026 | 6 MIN READ
Customer Experience
Filter Your Survey Data for Added Insight
You can learn a lot from the survey data you collect – that’s the point! – but too often,...
Hamid Farooqui
December 5, 2022 | 6 MIN READ
Customer Experience
How To Say “Successful Survey Results” in 28 Languages
We live in a global society, and your company is ready to serve customers worldwide. So why...
Hamid Farooqui
December 5, 2022 | 6 MIN READ
Customer Experience
Keeping Surveys Short – But Not TOO Short
When you design an online survey, there’s a temptation to ask respondents a lot of ques...
Hamid Farooqui
August 23, 2024 | 6 MIN READ
Customer Experience
Tracking Survey Participation – and Nagging Effectively
Once you’ve designed a survey, you need to convince people to respond to the email invi...
Hamid Farooqui
February 24, 2025 | 6 MIN READ
Customer Experience
Cross-Tabulating Survey Data to Increase Your Rate of “Aha!” and “Oh Wow!”
One powerful way to gain insight from your surveys is to cross-tabulate the data. Doing so lets...
Hamid Farooqui
November 19, 2020 | 6 MIN READ
