Results for : credit unions

Recap: MAC 2023

Our team had an excellent time at MAC 2023, and in case you missed it, we're sharing a few highlights and takeaways from the event. The credit union community, marketing, and memorable moments in Music City -- what's not to love? First things first: Giving back It wouldn't be a…

Our Takeaways from the 2023 CU*South VC

CU*SOUTH recently hosted their 2023 Visionary Conference & Annual Meeting at the Sandestin Resort on Florida's Emerald Coast. In addition to sunshine rays and white sand beaches along the Gulf of Mexico, the two-day conference provided access to some of CU*SOUTH's most engaging presenters, who spoke about the latest trends…

How to Improve Credit Union Employee Retention

Many credit unions struggle with silos. Not because they don’t want to collaborate, mind you, but because each department becomes laser-focused on their own area of responsibility. Our resident financial services expert Laurie Flanders says that when she worked for All In Credit Union, they decided to try and bridge…

Why Credit Union Employee Retention Matters

We recently wrapped up a five-part series on credit union member retention. Why so many articles? Because retaining members is even more important than acquiring new ones, and there are many marketing strategies and other initiatives that your credit union should adopt in order to turn your members into happy…

Our Takeaways from the 2023 CUNA MBD

The Credit Union National Association (CUNA) recently hosted their annual Marketing and Business Development (MBD) Council Conference at Sea World in Orlando, Florida. The MBD provides an opportunity for credit union professionals to connect with their peers, explore exciting new industry trends and best practices, and recognize their colleagues with…

How to attract new credit union members

For over a month now, we’ve been publishing articles that focus on the lifeblood of credit unions: member retention. In our first installment of this series, we explained the reasons  why member retention is even more important than member acquisition. In the next article, we examined some of the leading causes…

Amid Failing Banks, CUs Must “Be the Buffalo”

I have always been amazed by the way that animals can sense impending storms. As a child, I spent my formative years growing up in rural Alabama. Surrounded by cotton fields and livestock, I got a front row seat to witness the key difference between cows and buffalo. Other than…

Tips for increasing credit union member retention

For the last month, we’ve been laser-focused on what is arguably the most critical concern for credit unions: member retention. First we explained the reasons why member retention is even more important than member acquisition. Then we examined some of the leading causes of member churn (and how to avoid…

Our Takeaways from the 2023 CUNA GAC

The Credit Union National Association (CUNA) recently hosted their annual Governmental Affairs Conference (GAC) in Washington, D.C. Focusing on the impact that policymakers have on credit unions and their members, the GAC brings together world-class speakers from the worlds of business and politics, while also spotlighting some of the most…

How Marketing Can Boost CU Member Retention

If you work in the credit union space, you’re probably well aware of the importance of member retention. And if you’re not, you should definitely read our previous pieces explaining why retention is even more important than new member acquisition, and looking at the most common reasons that members leave…

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