General

ChatGPT Ate My Homework

As an English teacher and a writer who works for a tech company, it's fair to say that I have m...

Melissa Krut

August 8, 2023 | 7 MIN READ

Customer Experience

Employee Engagement

How Do YOU Contribute to CX: Marketing Writer

In customer experience, marketing matters. Before we break that down, though, let's get one str...

LeTeisha Newton

January 20, 2025 | 4 MIN READ

Best Practices

General

Know Your Audience: Adopting and Adapting

This piece wraps up a three-part series on the value of audience awareness in improving engagem...

Andrew Cartwright

October 8, 2023 | 6 MIN READ

Best Practices

Know Your Audience: What Am I Writing and Why?

From surveys to blogs, and from email marketing to sales, knowing your audience is critical. ...

Andrew Cartwright

October 8, 2023 | 4 MIN READ

Best Practices

Know Your Audience: Is There Anybody Out There?

From surveys to invitations, audience awareness drives our clients' most successful projects. T...

Andrew Cartwright

October 8, 2023 | 4 MIN READ