Best Practices

Customer Experience

Did You Deliver on CX Last Year?

The new year is filled with a rush of excitement, as companies set new targets and plan the pat...

Jake Burgess

January 8, 2024 | 6 MIN READ

Best Practices

Customer Experience

Survey Types

8 Reasons Why NPS and eNPS Matter

Net Promoter Score—known as NPS, or eNPS when it’s applied to employees—is an important m...

LeTeisha Newton

October 12, 2022 | 4 MIN READ

Customer Experience

Survey Types

CX Metrics: How is NPS Calculated?

Could there really be one question to rule them all? As we continue our deeper look at CX me...

LeTeisha Newton

September 9, 2022 | 3 MIN READ

Customer Experience

Buzzword Decoded: What is NPS Really?

The Net Promoter Score (NPS), and its employee counterpart eNPS, is a metric that many business...

LeTeisha Newton

September 2, 2022 | 4 MIN READ

About Sogolytics

Feature Focus

This Just In! July Release Highlights

With temperatures rising, it takes a rare dedication to push ahead with just about any effort -...

Melissa Krut

July 28, 2022 | 6 MIN READ

Best Practices

Customer Experience

General

8 Useful CX Metrics to Inform Your Strategy

Having a dedicated CX strategy is important for any company in a market that prioritizes experi...

LeTeisha Newton

June 3, 2022 | 9 MIN READ

Customer Experience

Financial Services

Customer Loyalty in Banking: From Detractors to Promoters in Six Months

Customer loyalty is crucial for any business, but in banking, it’s particularly critical. Wit...

Jason Smith

May 30, 2023 | 4 MIN READ

Customer Experience

Advantages of Conducting Customer Satisfaction Surveys

There's nothing more disruptive to a business than customer churn. Companies worldwide are losi...

Gordon Polovin

December 22, 2021 | 6 MIN READ

Customer Experience

The Detractor Opportunity: How to Win Over Your Critics and Improve Customer Experience

Every business has its detractors. While you can’t demand that they change their mind, you ca...

Disha Sanghvi

June 3, 2023 | 5 MIN READ

Customer Experience

Transactional vs. Relational NPS

Whether Transactional or Relational,  Net Promoter Score (NPS) has a massive advantage in the ...

Gordon Polovin

June 7, 2023 | 6 MIN READ