Results for : customer churn

Tailoring CX Strategies for Inflation

The US economy is facing record inflation rates, and this has impacted nearly every aspect of consumer experiences and expectations. Usually, inflation reduces consumers’ buying power, leading to fewer purchases and affecting businesses all around, especially for companies selling non-essential products or services. During times like this, it’s essential for…

Net Revenue Retention: The Complete Guide

In the ever-changing world of SaaS, both technological capabilities and customer expectations continue to evolve. How can companies keep up? To set expectations from the beginning, clearly defined contracts are critical in Software as a Service companies. Especially in subscription models, contract redlining is like mapping out what's ahead (and,…

Your Ultimate Guide to Customer Satisfaction

Sogolytics · Your Ultimate Guide to Customer Satisfaction | Sogolytics BlogCast Today, where consumers have more choices than ever before, customer satisfaction has become the cornerstone of success. Happy and loyal customers not only contribute to repeat business but also act as powerful brand advocates, spreading positive word-of-mouth publicity and…

Decoding Omnichannel Customer Expectations

Omnichannel marketing is all about staying relevant to customers. How? By enabling customers to interact with your business and buy from you when and how they prefer. In fact, this might sometimes be quite different from how you want to sell. Savvy marketers will tell you that the "omnichannel" concept…

How Can Assessments Aid Employee Performance?

Poor team performance, identified mainly through below-standard business KPIs (Key Performance Indicators), invariably corrupts critical customer experience (CX) touchpoints, thus creating unwanted churn and dissolving brand loyalty. If this sounds familiar, it's important to dive deeper into your teams' strengths and weaknesses to better identify skill gaps. The best way…

Overcoming CX Blind Spots in Tech Companies

Technology plays an essential role in how today's businesses interact with their customers. From online shopping to customer support chatbots, tech companies are constantly striving to improve the customer experience. The goal? To optimize operations while delighting customers at the same time. However, despite these efforts, there are still gaps…

Analyzing the 2023 Customer Rage Survey

Rage is not an emotion you want customers to feel in connection with your business. Yet the recently released 2023 National Customer Rage Survey suggests people are increasingly aggressive about product and service problems. It can often be seen as a mismatch of expectations that leads to rising customer dissatisfaction…

How to Choose the Right CX Consultant

The customer experience (CX) embraces a network of touchpoints (TPs) that customers follow from start to finish in their engagement with a brand. Typical examples of early TPs are seeing the brand for the first time when it is used by another person, listening to the opinions of users, reading…

8 Useful CX Metrics to Inform Your Strategy

Having a dedicated CX strategy is important for any company in a market that prioritizes experience differentiation. While at one time the way for companies to maintain a corporate advantage was product differentiation, things have changed in saturated markets where customer loyalty is harder to gain—and keep. While most businesses…

How to Retain Employees, Engage Customers, and Win in 2023

In the modern business world, CEOs carry responsibility for their company's continued growth and profitability. They report to stakeholders on their devised strategies for dealing with environmental and competitive threats and promoting meaningful differences to consolidate brand loyalty. These leaders agree that realistically the most viable route to better results…

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