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About SogolyticsNPS: Turning Detractors Into PromotersA month ago, my car was rear-ended while it was parked outside of my house. There was no note, no knock on the door -- ...5 min read
Best PracticesTech Companies: Optimize Your Tech Stacks!Tech companies are well-known for developing software tools and other products that help other businesses streamline their operations and achieve success. However, when it comes ...8 min read
ConsultingHow to Choose the Right CX ConsultantThe customer experience (CX) embraces a network of touchpoints (TPs) that customers follow from start to finish in their engagement with a brand. Typical examples ...6 min read
Customer ExperienceHow Can Forms Help with Lead Generation?For a modern company strategizing its marketing program’s reach, the world is the size of a village. Thus, any segment appears fair game, and access ...5 min read
Employee EngagementMake it Personal: Employee WellnessEach employee is unique. They all have different strengths, needs, preferences, and even struggles. To help your employees perform their best, you need to offer ...5 min read
Event PlanningHow to Host Critic-Ready Events in a Post-Pandemic WorldAt the risk of sounding dramatic: The world has vastly changed in the last three years. We now work differently, live differently, and interact with ...2 min read
Feature FocusSogolytics Sprint 30.10 Release HighlightsWhether you're filling a basket or playing a video game, Easter Eggs are always good news, and we've got a few new surprises in store ...5 min read
Financial ServicesRecap: MAC 2023Our team had an excellent time at MAC 2023, and in case you missed it, we're sharing a few highlights and takeaways from the event. ...3 min read
FormsHR Forms Simplified (4): Post-Interview EvaluationAs an interview wraps up, you might be seeing the light at the end of the tunnel -- but is it the possibility of finally ...5 min read
GeneralBuilding Customer Trust: Marketing Your Privacy and Security PracticesSogolytics · Building Customer Trust: Marketing Your Privacy and Security Practices | Sogolytics BlogCast Why do your customers choose to buy from you? If you ...7 min read
Healthcare7 Data Security Tips for PatientsMeet Unsafe Urkel. He’s always doing the wrong things when it comes to securing his data. He’s that guy who writes his passwords on sticky ...5 min read
K-12/Higher EducationEnhance Learner Experience with TechnologyWith all the technology that’s available, students have more opportunities to learn than ever. But how exactly do you enhance learner experience using technology? If ...2 min read
Market ResearchIntrinsic Incentive in Survey ParticipationWhile survey data can offer powerful insights, encouraging participation can sometimes be a challenge. While the question "What's in it for me?" is absolutely a ...2 min read
Professional DevelopmentContinuing Development: Experience Learning Live!One thing we know to be true: Employees are more likely to stick around when they feel valued. Yes, the same is true of customers ...5 min read
Real EstateAirbnb’s Impact on the Rental LandscapeBefore Airbnb and Vrbo came about, the rental landscape was drastically different. For one thing, the market was much smaller. For example, in the case ...9 min read
RetailBuy Now, Pay Later: The eCommerce RevolutionWe've all heard of Buy Now, Pay Later (BNPL) offers. In fact, there's a good chance that you have recently been presented with a BNPL ...7 min read
Survey Types15 Must-Know Features to Boost Survey Response RatesRarely does a week go by without me getting a couple of surveys via email or text asking about my recent gym experience, doctor’s visit, ...6 min read
TechnologyHow AI Has Changed the CX of Tech CompaniesEver thought about how often you interact with tech companies in your day-to-day life? If you’re like most folks, you probably spend your entire day ...6 min read
Travel and HospitalityHow To Use Tech To Delight Your GuestsIt’s 2022, and it’s time for hotels to step it up. Gone are the days of making your guests wait in line to fill out ...