Customer Experience

Financial Services

Giving Credit Unions the Credit: 3 CX Lessons for the Digital World

Wondering how to inspire customer loyalty and create brand champions? Take a page from credit u...

Disha Sanghvi

February 10, 2021 | 4 MIN READ

Customer Experience

Market Research

Website Feedback: The Omnipresent Nudge of Modern Marketing

What is website feedback? Website feedback -- a subset of customer feedback -- relates to obta...

Gordon Polovin

December 2, 2022 | 9 MIN READ

Customer Experience

Market Research

Connecting Customer Perception to Your Marketing Program

You'll be hard-pressed these days to find a viable market situation that isn't competitive. To ...

Gordon Polovin

December 2, 2022 | 8 MIN READ

Customer Experience

Market Research

Harnessing Brand Image to Gain a Competitive Advantage

The new year offers the perfect opportunity for a fresh look in the mirror, and brand image des...

Gordon Polovin

June 8, 2023 | 7 MIN READ

Customer Experience

Market Research

Skyrocket your online business with these types of marketing collateral

Savvy marketers enter competitive segments armed with tools and weapons that keep them at the c...

Gordon Polovin

March 28, 2024 | 5 MIN READ

Customer Experience

How many different ways can you look at customer relationships?

Every business's goal is to develop an unshakeable customer relationship that defines the best ...

Gordon Polovin

September 13, 2023 | 6 MIN READ

Customer Experience

The 2020 Guide to Seasonal Delight Despite the Distance, Customer Edition

The holiday season is upon us. In 2020 that means kids aren’t supposed to hug mall Santas and...

Jenn Goddu

November 16, 2020 | 6 MIN READ

Customer Experience

How to Conduct a CX Audit to Improve Service Quality

Businesses that provide an excellent customer experience (CX) have better sales and brand l...

Richard Conn

September 4, 2023 | 8 MIN READ

Customer Experience

The Best Ways to Collect Customer Feedback

Why care? Organizations spend billions of dollars every year on digital technology apps that a...

Gordon Polovin

November 30, 2020 | 9 MIN READ

Customer Experience

How do customer touchpoints drive marketing strategies in a competitive environment?

What is a customer touchpoint? Imagine this—you leave by car from your home in Boca Raton. Y...

Gordon Polovin

May 26, 2023 | 9 MIN READ