Jenn Goddu

Jenn likes asking questions and getting answers, which makes Sogolytics a good match. She’s a Charlotte, NC-based, Canadian ex-pat, with a M.A. in Journalism and a M.F.A. in Creative Writing. She’ll leave the quantitative data analysis to the experts!
Employee Engagement
Understanding Generational Conflict at Work
Conflict at work is, regrettably, inevitable. And it can easily undermine employee engagement a...
Jenn Goddu
April 15, 2026 | 5 MIN READ
Employee Engagement
How to Manage Team Conflict at Work
Any effective manager knows the importance of giving employees autonomy. Yet you can’t be ent...
Jenn Goddu
October 19, 2022 | 5 MIN READ
Employee Engagement
How to Navigate Conflict at Work
As more people return to the office, the potential for workplace conflict rises. If you’re fa...
Jenn Goddu
October 13, 2022 | 5 MIN READ
Employee Engagement
5 Storytelling Examples Connecting Brand & Customer Journey
Your customers are exposed to branding everywhere. Storytelling is one way to connect your bran...
Jenn Goddu
April 24, 2026 | 5 MIN READ
Employee Engagement
Understanding the Impact of Storytelling on Customer Experience
Ready for a sad-but-true story? Trust for all sources of information have recently hit recor...
Jenn Goddu
September 15, 2022 | 5 MIN READ
Employee Engagement
How to Create a Market Analysis Report: A Step-by-Step Guide
How well do you know your market? The answer can have a huge impact on your business success. ...
Jenn Goddu
September 9, 2026 | 5 MIN READ
Employee Engagement
How to Use Storytelling for Employee Engagement Success
Storytelling has been around since the dawn of time. From cave paintings and mythology to folkl...
Jenn Goddu
September 7, 2022 | 5 MIN READ
Employee Engagement
7 Market Research Pitfalls to Avoid
Getting to know your clients’ and potential customers’ preferences and buying patterns requ...
Jenn Goddu
August 27, 2026 | 5 MIN READ
Employee Engagement
6 Reasons You Should Use Storytelling in Employee Engagement
“Once upon a time...” We hear those words and immediately want to settle in for a story. Wh...
Jenn Goddu
August 31, 2026 | 5 MIN READ
Employee Engagement
10 Tips to Help You Stop Employee Resignations
Key Takeaways Employee resignations are often driven by non-salary factors like poor manag...
Jenn Goddu
June 2, 2026 | 5 MIN READ
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