Jacob Simkovich
Customer Experience
The Only CX that Matters (to Cats)
Dear human,
In recent years, the term CX has come to dominate the business communications sp...
Jacob Simkovich
April 24, 2024 | 4 MIN READ
Customer Experience
Creating Airline Passenger Experiences Travelers Will Love
Airlines are known for their commitment to prioritizing passengers’ air travel experience.
...
Jacob Simkovich
August 10, 2022 | 4 MIN READ
Customer Experience
Listening to Traveler Feedback Today is Key to an Airline’s Success Tomorrow
It’s no secret that the aviation industry has been one of the sectors most impacted by the CO...
Jacob Simkovich
July 21, 2022 | 4 MIN READ
Customer Experience
Here’s to a Healthier and Happier You: The Summer “Drink More Water” Challenge
You have probably heard a lot about all of the amazing benefits of drinking more water. It’s ...
Jacob Simkovich
June 9, 2026 | 4 MIN READ
Customer Experience
Top 7 EXCEL 22 Favorites: NYCUA Annual Meeting Highlights
Credit union industry events are driven by one major idea and EXCEL 22, the New York Credit Uni...
Jacob Simkovich
August 9, 2023 | 4 MIN READ
Customer Experience
Brand Identity: The What, Why, When, and How (With Examples!)
The WHAT
Before we dive deep into brand identity, let’s get our definitions straight. Brand ...
Jacob Simkovich
April 10, 2022 | 4 MIN READ
Customer Experience
How to Increase Brand Recognition: 7 Strategies for 7 Stages of Brand Development
Legendary brands don't just appear -- they're built. A journey to a strong brand presence and r...
Jacob Simkovich
February 24, 2022 | 4 MIN READ
Customer Experience
One Way or Another: 22 Ideas for Your Employee Recognition Program
Let me state this up front: There is no proven recipe for a successful employee recognition pro...
Jacob Simkovich
January 14, 2025 | 4 MIN READ
Customer Experience
The Busy Marketer’s Glossary of Survey Terms
Have you been in a situation where somebody throws out a term or an acronym you don’t underst...
Jacob Simkovich
November 9, 2021 | 4 MIN READ
Customer Experience
Employee Engagement Lessons Learned in the Year of The Great Resignation
What are your top three professional highlights from 2021? For me, those are a job change, reva...
Jacob Simkovich
October 22, 2021 | 4 MIN READ
