Disha Sanghvi
Curious, excited, and a self-declared bookworm, Disha's ideal room of her own would be hidden under a pile of books. She loves writing about new things and exploring new ideas, and Sogolytics gives her the best platform to do so! Meet Disha.
About Sogolytics
Webhooks: Everything You Need to Know
In an interconnected world, communication is critical – especially when it comes to applicati...
Disha Sanghvi
October 26, 2023 | 4 MIN READ
About Sogolytics
3 Ways Emotional Intelligence Can Improve Your Customer Experience
Want to connect better with your customers? Speak to their emotions!
This is especially impo...
Disha Sanghvi
March 15, 2024 | 4 MIN READ
About Sogolytics
Going Green to Sustain the Customer Experience
Climate change is no longer a distant possibility, but a present reality. With global environm...
Disha Sanghvi
October 15, 2021 | 4 MIN READ
About Sogolytics
Reasons Not to Listen to Your Customers
In a world where the customer is at the heart of every business strategy, it feels counterintui...
Disha Sanghvi
September 28, 2021 | 4 MIN READ
About Sogolytics
Unlock Segmentation: Dive into the Details to Elevate Your Customer Experience
What really clicks with your customers? What makes them choose you over the competition?
The...
Disha Sanghvi
August 19, 2021 | 4 MIN READ
About Sogolytics
The Perception Gap: Getting from Expectation to Reality
Sure, sales numbers matter, as do those key CX metrics you've been measuring (right?). But that...
Disha Sanghvi
June 3, 2023 | 4 MIN READ
About Sogolytics
From First to Last: How to Improve Your Customer Experience
Want to improve your customer experience? Here’s how you can influence perceptions and take y...
Disha Sanghvi
July 24, 2021 | 4 MIN READ
About Sogolytics
Jet, Set, Go! Customer Experience in Travel and Tourism
Wanderlust is in the air. The world is ready to travel, and with changing travel guidelines in ...
Disha Sanghvi
February 23, 2024 | 4 MIN READ
About Sogolytics
The Butterfly Effect of Customer Experience
Have you heard of the butterfly effect? The metaphorical butterfly flapping its wings generatin...
Disha Sanghvi
June 2, 2023 | 4 MIN READ
About Sogolytics
The Detractor Opportunity: How to Win Over Your Critics and Improve Customer Experience
Every business has its detractors. While you can’t demand that they change their mind, you ca...
Disha Sanghvi
June 3, 2023 | 4 MIN READ



